To calculate the Net Promoter Score (NPS), you subtract the percentage of Detractors from the percentage of Promoters. True or False?
Understand the Problem
The question is asking if the formula to calculate Net Promoter Score (NPS) involves subtracting the percentage of Detractors from the percentage of Promoters. A correct understanding of the NPS calculation is needed to answer this question.
Answer
True
True. To calculate the Net Promoter Score (NPS), you subtract the percentage of Detractors from the percentage of Promoters.
Answer for screen readers
True. To calculate the Net Promoter Score (NPS), you subtract the percentage of Detractors from the percentage of Promoters.
More Information
The Net Promoter Score (NPS) is a widely used market research metric that measures customer loyalty and predicts business growth. NPS surveys typically ask respondents to rate on a scale of 0 to 10 the likelihood of recommending a company, product, or service to others.
Tips
A common mistake is to calculate NPS by subtracting the number of detractors from the number of promoters, rather than using percentages.
Sources
- How to Calculate & Measure Net Promoter Score (NPS) - Qualtrics - qualtrics.com
- How to Calculate Net Promoter Score (NPS) - CustomerGauge - customergauge.com
- Solved True or False: A brand's Net Promoter Score (NPS) is - Chegg - chegg.com
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