WWPS Global Lead Development Representative (LDR) MQL & Outbound Campaign Process

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10 Questions

What is the main purpose of the MQL Follow Up Process?

To enroll MQLs in AWS Prospecting Workflow

Where can the Official Tableau Dashboards be found?

Salesforce Set Up

What is the purpose of the Prelude Calendar Link Settings?

To set up preferences for outbound calls

When should Step 2 of the MQL & Campaign Follow up (Day 2) be conducted?

Day 3

What is the purpose of the Missed Call section in the process?

To follow up with missed calls from contacts

What are the two initial Management Objectives (MBOs) assigned to GLD Lead Development Representatives (LDRs)?

Number of sales accepted opportunities found and the dollar value (ARR) of sales accepted opportunities found

What does 'sales acceptance' refer to in the context of GLD Lead Development Representatives (LDRs)?

The inspection of an opportunity by a seller in SFDC

How do LDRs find qualified opportunities to enter into SFDC?

By pursuing Marketing Qualified Leads (MQLs) from events and downloading whitepapers

What is the primary purpose of the AWS Prospecting (FKA Boost) tool used by LDRs?

To simplify and streamline activities for sellers and managers through standardized workflows

What is the purpose of using Salesforce (SFDC) by GLD Lead Development Representatives (LDRs)?

To create pipeline for WWPS sales

This quiz covers the updated December 2023 process for the Lead Development Representative (LDR) role and tools, GLD terminology, vertical acronyms, AWS prospecting, activities, Salesforce search, contact and lead management, call set up preferences, and email settings.

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