WWPS Global Lead Development Representative (LDR) MQL & Outbound Campaign Process
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Questions and Answers

What is the main purpose of the MQL Follow Up Process?

  • To create Opportunities through Contacts
  • To convert a Lead into a Contact
  • To update GLD Terminology
  • To enroll MQLs in AWS Prospecting Workflow (correct)
  • Where can the Official Tableau Dashboards be found?

  • Salesforce Set Up (correct)
  • Outlook Add-ins
  • GLD Terminology
  • Sales Console
  • What is the purpose of the Prelude Calendar Link Settings?

  • To update Chime Meeting Invitation
  • To create Opportunities through Contacts
  • To set up preferences for outbound calls (correct)
  • To enroll MQLs in AWS Prospecting Workflow
  • When should Step 2 of the MQL & Campaign Follow up (Day 2) be conducted?

    <p>Day 3</p> Signup and view all the answers

    What is the purpose of the Missed Call section in the process?

    <p>To follow up with missed calls from contacts</p> Signup and view all the answers

    What are the two initial Management Objectives (MBOs) assigned to GLD Lead Development Representatives (LDRs)?

    <p>Number of sales accepted opportunities found and the dollar value (ARR) of sales accepted opportunities found</p> Signup and view all the answers

    What does 'sales acceptance' refer to in the context of GLD Lead Development Representatives (LDRs)?

    <p>The inspection of an opportunity by a seller in SFDC</p> Signup and view all the answers

    How do LDRs find qualified opportunities to enter into SFDC?

    <p>By pursuing Marketing Qualified Leads (MQLs) from events and downloading whitepapers</p> Signup and view all the answers

    What is the primary purpose of the AWS Prospecting (FKA Boost) tool used by LDRs?

    <p>To simplify and streamline activities for sellers and managers through standardized workflows</p> Signup and view all the answers

    What is the purpose of using Salesforce (SFDC) by GLD Lead Development Representatives (LDRs)?

    <p>To create pipeline for WWPS sales</p> Signup and view all the answers

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