5 Questions
What is one of the key topics discussed in the book?
The factors that make things popular
What is emphasized as important in making something contagious?
The message
What is an example of a factor contributing to social currency?
When it’s good to be hard to get
What is discussed as a trigger for word of mouth?
NASA mission
What is one of the key factors contributing to the popularity of certain things?
Social currency
Discover why certain things become popular with the "Why Things Catch On" quiz. Test your knowledge on the factors that influence popularity and gain insights into consumer behavior and trends.
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