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Questions and Answers
What is the definition of conformity?
What is the definition of conformity?
In Asch's Conformity study, how many confederates were involved?
In Asch's Conformity study, how many confederates were involved?
What percentage of the guests in the provided example used their towels more than once due to conformity?
What percentage of the guests in the provided example used their towels more than once due to conformity?
What is normative influence?
What is normative influence?
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What was the nature of the last trial in Asch's Conformity study?
What was the nature of the last trial in Asch's Conformity study?
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According to Baumeister & Leary (1995), what is a powerful human motive related to social acceptance?
According to Baumeister & Leary (1995), what is a powerful human motive related to social acceptance?
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What is the main characteristic of the Foot-in-the-Door persuasion tactic?
What is the main characteristic of the Foot-in-the-Door persuasion tactic?
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What is the primary feature of the Door-in-the-Face persuasion tactic?
What is the primary feature of the Door-in-the-Face persuasion tactic?
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In the example provided by Cialdini et al. (1975), what percentage of students agreed to supervise the trip after the researchers' second request?
In the example provided by Cialdini et al. (1975), what percentage of students agreed to supervise the trip after the researchers' second request?
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According to the Elaboration Likelihood Model (ELM), what determines the benefit of 'elaboration'?
According to the Elaboration Likelihood Model (ELM), what determines the benefit of 'elaboration'?
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Which route to persuasion involves conscious, thoughtful consideration and elaboration of arguments concerning a given issue?
Which route to persuasion involves conscious, thoughtful consideration and elaboration of arguments concerning a given issue?
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For central route processing to occur according to ELM, what must receivers be able to do?
For central route processing to occur according to ELM, what must receivers be able to do?
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What was the primary reason for the premature end of the Stanford Prison 'Experiment'?
What was the primary reason for the premature end of the Stanford Prison 'Experiment'?
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What did Phillip Zimbardo conclude about behavior in the Stanford Prison 'Experiment'?
What did Phillip Zimbardo conclude about behavior in the Stanford Prison 'Experiment'?
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What are norms in social psychology influenced by?
What are norms in social psychology influenced by?
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What were the tactics of persuasion mentioned in the text?
What were the tactics of persuasion mentioned in the text?
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What did the prisoners in the Stanford Prison 'Experiment' eventually become?
What did the prisoners in the Stanford Prison 'Experiment' eventually become?
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What do commitment and consistency demonstrate about people?
What do commitment and consistency demonstrate about people?
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What is the primary influence on attitude change according to the text?
What is the primary influence on attitude change according to the text?
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What is reciprocity in persuasion based on?
What is reciprocity in persuasion based on?
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Which factor did Zimbardo attribute as determining behavior in the Stanford Prison 'Experiment'?
Which factor did Zimbardo attribute as determining behavior in the Stanford Prison 'Experiment'?
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What did social proof, authority, liking, and scarcity tactics influence according to the text?
What did social proof, authority, liking, and scarcity tactics influence according to the text?
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What is the primary factor determining the benefit of 'elaboration' according to the Elaboration Likelihood Model (ELM)?
What is the primary factor determining the benefit of 'elaboration' according to the Elaboration Likelihood Model (ELM)?
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In the Door-in-the-Face persuasion tactic, what is the nature of the first request?
In the Door-in-the-Face persuasion tactic, what is the nature of the first request?
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What percentage of students agreed to supervise a field trip after being asked to supervise adolescents who were going on a field trip, following an initial request to spend 2 hours per week for 2 years working at a local youth detention centre?
What percentage of students agreed to supervise a field trip after being asked to supervise adolescents who were going on a field trip, following an initial request to spend 2 hours per week for 2 years working at a local youth detention centre?
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What is required for central route processing to occur according to the Elaboration Likelihood Model (ELM)?
What is required for central route processing to occur according to the Elaboration Likelihood Model (ELM)?
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What is a characteristic of the Foot-in-the-Door persuasion tactic?
What is a characteristic of the Foot-in-the-Door persuasion tactic?
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What does the Elaboration Likelihood Model (ELM) suggest about peripheral route processing?
What does the Elaboration Likelihood Model (ELM) suggest about peripheral route processing?
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What does ELM suggest about messages perceived through central routes?
What does ELM suggest about messages perceived through central routes?
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What is the main difference between central route and peripheral route processing according to ELM?
What is the main difference between central route and peripheral route processing according to ELM?
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What do Foot-in-the-Door and Door-in-the-Face persuasion tactics have in common?
What do Foot-in-the-Door and Door-in-the-Face persuasion tactics have in common?
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What determines whether central route processing occurs according to ELM?
What determines whether central route processing occurs according to ELM?
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What did Phillip Zimbardo conclude about behavior in the Stanford Prison 'Experiment'?
What did Phillip Zimbardo conclude about behavior in the Stanford Prison 'Experiment'?
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What is normative influence?
What is normative influence?
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What was the primary reason for the premature end of the Stanford Prison 'Experiment'?
What was the primary reason for the premature end of the Stanford Prison 'Experiment'?
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What do commitment and consistency demonstrate about people?
What do commitment and consistency demonstrate about people?
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What did social proof, authority, liking, and scarcity tactics influence according to the text?
What did social proof, authority, liking, and scarcity tactics influence according to the text?
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What is reciprocity in persuasion based on?
What is reciprocity in persuasion based on?
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What were the tactics of persuasion mentioned in the text?
What were the tactics of persuasion mentioned in the text?
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What is the primary feature of the Door-in-the-Face persuasion tactic?
What is the primary feature of the Door-in-the-Face persuasion tactic?
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According to Baumeister & Leary (1995), what is a powerful human motive related to social acceptance?
According to Baumeister & Leary (1995), what is a powerful human motive related to social acceptance?
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What was the nature of the last trial in Asch's Conformity study?
What was the nature of the last trial in Asch's Conformity study?
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What is the primary characteristic of normative influence?
What is the primary characteristic of normative influence?
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In Asch's Conformity study, how many confederates were involved?
In Asch's Conformity study, how many confederates were involved?
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What was the nature of the last trial in Asch's Conformity study?
What was the nature of the last trial in Asch's Conformity study?
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'Conformity' as per social psychology is defined as:
'Conformity' as per social psychology is defined as:
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'Normative influence' primarily affects behavior through:
'Normative influence' primarily affects behavior through:
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'Social Acceptance' as a powerful human motive is related to:
'Social Acceptance' as a powerful human motive is related to:
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What did Phillip Zimbardo attribute as determining behavior in the Stanford Prison 'Experiment'?
What did Phillip Zimbardo attribute as determining behavior in the Stanford Prison 'Experiment'?
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What did Baumeister & Leary (1995) identify as a powerful human motive related to social acceptance?
What did Baumeister & Leary (1995) identify as a powerful human motive related to social acceptance?
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What did Asch's Conformity study primarily aim to observe?
What did Asch's Conformity study primarily aim to observe?
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Study Notes
Social Influence and Persuasion
- Norms are unwritten rules that govern social behavior and are influenced by social identity and group memberships
- The Stanford Prison "Experiment" was conducted in 1971 by Phillip Zimbardo to study the psychological effects of adopting the roles of prisoners and guards, ending prematurely due to sadistic guard behavior and prisoner distress
- The study involved 24 male students who were pre-screened and paid $15 per day to participate as prisoners or guards
- Guards displayed varying behaviors, from being "tough but fair" to hostile and inventive in forms of humiliation
- Prisoners initially attempted rebellion but eventually became obedient, with about one-third experiencing emotional breakdowns
- Zimbardo concluded that the situation, rather than personality traits, determined behavior, although criticisms included varying guard behavior and potential researcher influence
- Persuasion involves communicating arguments and information to change attitudes, which are evaluations of people, objects, and ideas
- Attitude change is influenced by key variables including the credibility and likability of the source, message content and structure, and receiver motivation and prior beliefs
- Persuasion tactics include reciprocity, commitment and consistency, social proof, authority, liking, and scarcity, which exploit human tendencies and behaviors
- Reciprocity involves feeling indebted to those who do something for us or give us a gift
- Commitment and consistency demonstrate that people prefer to stick to their commitments and strive for consistency
- Social proof, authority, liking, and scarcity all influence decision-making and behavior in different ways.
Social Influence and Persuasion
- Norms are unwritten rules that govern social behavior and are influenced by social identity and group memberships
- The Stanford Prison "Experiment" was conducted in 1971 by Phillip Zimbardo to study the psychological effects of adopting the roles of prisoners and guards, ending prematurely due to sadistic guard behavior and prisoner distress
- The study involved 24 male students who were pre-screened and paid $15 per day to participate as prisoners or guards
- Guards displayed varying behaviors, from being "tough but fair" to hostile and inventive in forms of humiliation
- Prisoners initially attempted rebellion but eventually became obedient, with about one-third experiencing emotional breakdowns
- Zimbardo concluded that the situation, rather than personality traits, determined behavior, although criticisms included varying guard behavior and potential researcher influence
- Persuasion involves communicating arguments and information to change attitudes, which are evaluations of people, objects, and ideas
- Attitude change is influenced by key variables including the credibility and likability of the source, message content and structure, and receiver motivation and prior beliefs
- Persuasion tactics include reciprocity, commitment and consistency, social proof, authority, liking, and scarcity, which exploit human tendencies and behaviors
- Reciprocity involves feeling indebted to those who do something for us or give us a gift
- Commitment and consistency demonstrate that people prefer to stick to their commitments and strive for consistency
- Social proof, authority, liking, and scarcity all influence decision-making and behavior in different ways.
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Description
Test your understanding of normative influence, conformity, attitude change, and factors of persuasion with this quiz based on the content from Week 5 of PS4031. Explore the Stanford Prison Experiment and models of attitude change through multiple-choice questions.