Web 2.0 and Social Media Impact on Society
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What was the primary use of electronic systems until the end of the twentieth century?

  • To conduct and record business transactions (correct)
  • To provide web services
  • To publish content on websites
  • To facilitate communication and social networking

    • What was the result of the introduction of social media into the workplace?

  • Employees were prohibited from using social media in the workplace
  • The organization lost control of the message and record (correct)
  • The organization had complete control of the message and record
  • Social media was only used for personal activities

    • What does the acronym BYOD stand for?

  • Bring Your Own Data
  • Bring Your Own Device (correct)
  • Business Users Decide
  • Business Owners Decide

    • What were the two challenges that records managers faced with the introduction of social media?

    <p>New records were being created by social media, and some were created and stored on employee personal devices</p> Signup and view all the answers

    What is an example of a Web 2.0 tool that facilitates communication?

    <p>All of the above</p> Signup and view all the answers

    What is a characteristic of Web 2.0?

    <p>Democratic and collaborative</p> Signup and view all the answers

    What is another term for Web 2.0 tools?

    <p>Systems of engagement</p> Signup and view all the answers

    What is an example of a category of activity in the Web 2.0 model?

    <p>All of the above</p> Signup and view all the answers

    What is the primary purpose of RSS feeds?

    <p>To deliver regularly changing web content to users</p> Signup and view all the answers

    What is the primary difference between SMS and MMS?

    <p>SMS has a 160-character limit, while MMS does not</p> Signup and view all the answers

    What is the primary benefit of using text messaging for business marketing?

    <p>Higher open rates compared to email</p> Signup and view all the answers

    What is the primary concern with ephemeral messages?

    <p>All of the above</p> Signup and view all the answers

    What is the primary purpose of Snapchat Memories?

    <p>To save and share snaps with others</p> Signup and view all the answers

    What is the primary difference between a podcast and a vodcast?

    <p>Podcasts are audio-only, while vodcasts are video-only</p> Signup and view all the answers

    What is the primary purpose of blogs?

    <p>To establish communities of interest</p> Signup and view all the answers

    What is the primary benefit of using wikis and mashups?

    <p>To facilitate content creation and self-publishing</p> Signup and view all the answers

    What is the primary concern with text messaging for business marketing?

    <p>Ephemeral messages</p> Signup and view all the answers

    What is the expected number of podcast listeners by the end of 2024?

    <p>504.9 billion</p> Signup and view all the answers

    What is a characteristic of a blog that can damage the trust established within the blog community?

    <p>Deleting unacceptable comments without visible rules</p> Signup and view all the answers

    Which of the following is NOT a microblogging site?

    <p>Weebly</p> Signup and view all the answers

    What is the main purpose of Records Express, the official blog of the Chief Records Office at the National Archives?

    <p>To provide information about Federal records management policies and activities</p> Signup and view all the answers

    What is a wiki primarily used for in an enterprise setting?

    <p>Hosting standard operating procedures and best practices</p> Signup and view all the answers

    What is the main feature of a wiki that allows groups to work collaboratively?

    <p>Using a browser</p> Signup and view all the answers

    What is the primary use of Pinterest?

    <p>Linking to products, articles, and other useful information</p> Signup and view all the answers

    What is the name of the blog hosting 42.9% of all websites on the Internet?

    <p>WordPress.org</p> Signup and view all the answers

    What is the name of the wiki site that has been online since 2003 and is overseen by a team of administrators?

    <p>Wikitravel</p> Signup and view all the answers

    What is the main difference between a blog and a microblog?

    <p>A blog allows for longer messages, while a microblog allows for shorter messages</p> Signup and view all the answers

    What is the name of the wiki software that can be used to facilitate collaboration and knowledge sharing?

    <p>Confluence</p> Signup and view all the answers

    Which type of mashup combines different data types from multiple sources and organizes the information through the browser interface?

    <p>Consumer mashup</p> Signup and view all the answers

    What is a characteristic of virtual worlds, also known as multiuser virtual environments?

    <p>Simultaneous interaction among users</p> Signup and view all the answers

    What is an example of a data mashup?

    <p>InetSoft's business intelligence (BI) platform</p> Signup and view all the answers

    What is the main purpose of business mashups?

    <p>To improve customer service</p> Signup and view all the answers

    Which social media platform had the most monthly active users as of January 2024?

    <p>Facebook</p> Signup and view all the answers

    What is the name of the virtual world that hosts venues for celebrities like Snoop Dogg and Paris Hilton and brands like Adidas and Gucci?

    <p>The Sandbox</p> Signup and view all the answers

    What type of records may need to be managed in virtual worlds?

    <p>All of the above</p> Signup and view all the answers

    What is a benefit of leaders having personal profiles on social media platforms?

    <p>They seem approachable, accessible, honest, and trustworthy</p> Signup and view all the answers

    What is the name of the business intelligence (BI) platform that enables the mashup of machine generated intelligence with human intelligence?

    <p>InetSoft</p> Signup and view all the answers

    What is the primary concern of records managers in relation to mashups?

    <p>Have new records been created and how are they managed?</p> Signup and view all the answers

    What is the primary characteristic of a folksonomy?

    <p>A flat namespace with user-defined metadata collections</p> Signup and view all the answers

    What is the main purpose of crowdsourcing?

    <p>To turn to a body of people to obtain needed knowledge, goods or services</p> Signup and view all the answers

    What is an example of a tool that facilitates web services?

    <p>Augmented reality</p> Signup and view all the answers

    What is the primary feature of Apple Vision Pro?

    <p>A spatial audio system that allows users to see both virtual and real worlds</p> Signup and view all the answers

    What is a key consideration when selecting a video hosting service?

    <p>The ability to prevent unauthorized downloads</p> Signup and view all the answers

    What is the primary purpose of videoconferencing platforms?

    <p>To bring people together from different geographic areas in real time</p> Signup and view all the answers

    What is a potential record that must be managed in videoconferencing?

    <p>Recordings of meetings</p> Signup and view all the answers

    What is the main difference between virtual reality and augmented reality?

    <p>Virtual reality blocks the real world, while augmented reality enhances it</p> Signup and view all the answers

    What is the primary benefit of using digital volunteers for transcribing and reviewing?

    <p>It saves staff time</p> Signup and view all the answers

    What is the main purpose of the Ikea Place augmented reality furnishing app?

    <p>To virtually place true-to-scale 3D models of Ikea’s products in a replica of a customer’s own space</p> Signup and view all the answers

    What is the primary benefit of using Microsoft 365 suite?

    <p>To allow employees to remotely access information they need</p> Signup and view all the answers

    What is the main difference between cloud computing and local hardware infrastructure?

    <p>Cloud computing requires minimal management effort and interaction</p> Signup and view all the answers

    What is the primary purpose of business process modeling?

    <p>To improve efficiency and quality of business processes</p> Signup and view all the answers

    What is the characteristic of Web 3.0?

    <p>It is the next iteration of the Web</p> Signup and view all the answers

    What is the primary benefit of using Google Workspace?

    <p>To facilitate file storage and sharing among business customers</p> Signup and view all the answers

    What is the primary purpose of records management in cloud computing?

    <p>To ensure that records stored in the cloud receive the same level of protection as records stored on-premise</p> Signup and view all the answers

    What is the primary benefit of using SmartDraw?

    <p>To enable the creation of flowcharts and other process diagrams</p> Signup and view all the answers

    What is the primary difference between private and public cloud computing?

    <p>Private cloud computing is maintained on a private network</p> Signup and view all the answers

    What is the primary purpose of Microsoft Syntex?

    <p>To provide advanced AI-enabled features for document classification</p> Signup and view all the answers

    What is the primary benefit of using hybrid cloud computing?

    <p>To include a variety of public and private options with multiple providers</p> Signup and view all the answers

    Study Notes

    WEB 2.0, Social Media, and Society

    • Until the 21st century, electronic systems were mainly used for business transactions, but with the advent of Web 2.0, systems of engagement were introduced, allowing for interactive and dynamic communication.
    • Facebook (2004) and YouTube (2005) revolutionized content creation and publishing, transforming traditional communication from authoritarian to democratic and collaborative.

    Web 2.0 Tools

    • Web 2.0 tools facilitate communication, social networking, and web publishing, including:
      • Communication tools: email, instant messaging, chat rooms, RSS (Really Simple Syndication), text messaging (SMS, MMS, iMessage)
      • Content creation and self-publishing tools: blogs, microblogs (e.g., Twitter), wikis, mashups
      • Interaction and social networking tools: social networks (e.g., Facebook, LinkedIn), virtual worlds (e.g., Second Life), tagging and social bookmarking
      • Web services and applications: augmented reality, videoconferencing, virtual office applications, cloud computing, video sharing, business process modeling

    Communication Tools

    • RSS (Really Simple Syndication) is a web coding format for delivering regularly changing web content to subscribers.
    • Text messaging tools:
      • SMS (Short Message Service) allows for messages up to 160 characters.
      • MMS (Multimedia Messaging Service) allows for sending pictures, videos, or audio content.
      • iMessage is a text messaging service for Apple devices, always encrypted and appearing in blue text bubbles.
    • Ephemeral messages, such as Snapchat, raise concerns about data privacy, data permanence, and data security.

    Content Creation and Self-Publishing Tools

    • Blogs (web logs) allow for interactive communication, establishing communities of interest.
    • Microblogs (e.g., Twitter) enable short message exchange, often with images or infographics.
    • Wikis:
      • Allow groups to work collaboratively using a browser.
      • Examples: Wikipedia, Wikitravel, enterprise wikis for knowledge sharing and customer self-service portals.
    • Mashups:
      • Combine data from multiple online sources, such as APIs, web services, and data feeds.
      • Types: consumer mashups (e.g., Airbnb), business mashups (e.g., order management systems), data mashups (e.g., InetSoft's business intelligence platform).

    Interaction and Social Networking Tools

    • Social networks (e.g., Facebook, LinkedIn) facilitate content sharing, interaction, and community development.
    • Virtual worlds (e.g., Second Life) enable simultaneous user interaction, 3D graphics, and web-based access.
    • Tagging and social bookmarking:
      • Folksonomies are user-defined metadata collections (e.g., hashtags).
      • Word clouds display terms in a text, with size relative to frequency.

    Web Services and Applications

    • Augmented reality (AR) technology enhances real-world experiences.
    • Video hosting services (e.g., YouTube, Vimeo) store and stream video content.
    • Videoconferencing services (e.g., Zoom, Microsoft Teams) facilitate remote meetings, training sessions, and product demonstrations.
    • Virtual office applications (e.g., Microsoft 365, Google Workspace) provide remote access to information and collaboration tools.
    • Cloud computing delivers hosted services, such as software, storage, and backup, over the Internet.### Cloud Computing
    • Cloud computing enables on-demand network access to a shared pool of configurable computing resources with minimal management effort or service provider interaction.
    • Types of cloud computing include:
      • Private: Services and infrastructure are maintained on a private network.
      • Public: Services and infrastructure are provided by third-party cloud providers.
      • Hybrid: Includes a variety of public and private options with multiple providers.
      • Government: Products and solutions developed specifically for government customers with compliance and security needs.

    Business Process Modeling

    • A business process is a collection of activities designed to produce a well-defined goal.
    • Business process modeling (BPM) aims to improve efficiency and quality.
    • Classic tools used in BPM include:
      • Flow charts
      • Data flow diagrams
      • Gantt charts
      • Program evaluation and review technique (PERT) diagrams
    • New tools are based on the business process modeling notation (BPMN) standard.
    • BPM tools can be used to document, simulate, and improve business processes.
    • Examples of business process management software include:
      • SmartDraw: enables the creation of flowcharts and other process diagrams with templates and collaboration.
      • Lucidchart
      • Creately

    Web 3.0 Tools and Technologies

    • Web 3.0 or Web3 is the next iteration of the Web, still developing.
    • Web3 characteristics will be discussed in detail in Chapter 7, Emerging and Disruptive Technologies.
    • Artificial Intelligence will be addressed in Chapter 12, Data Governance, Automation, and Artificial Intelligence.
    • Records and information management (RIM) programs have a symbiotic relationship with continuously evolving technology.

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