Podcast
Questions and Answers
What is the primary environmentally friendly feature of V-LUCK?
What is the primary environmentally friendly feature of V-LUCK?
V-LUCK lockers require continuous connection to the electrical grid.
V-LUCK lockers require continuous connection to the electrical grid.
False
How much did the smart locker market value last year?
How much did the smart locker market value last year?
$2.1 billion
V-LUCK aims to increase locker accessibility by _____%.
V-LUCK aims to increase locker accessibility by _____%.
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Match the following companies with their focus:
Match the following companies with their focus:
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What percentage of total energy use in smart lockers is attributed to inactivity?
What percentage of total energy use in smart lockers is attributed to inactivity?
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About 50% of students carry more than one bag to college.
About 50% of students carry more than one bag to college.
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Who is the founder of V-LUCK?
Who is the founder of V-LUCK?
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Study Notes
V-LUCK Smart Locker System
- Reduce fossil fuel and carbon emissions by implementing small steps using smart technology.
- V-LUCK is an innovative, eco-friendly storage solution for universities.
- It uses solar power for continuous operation, reducing electricity use and waste.
- Founder: Valeria Fernandez, UTRGV student.
- Team includes Elizabeth Davis (CEO Nuts & Cows/Cocina).
- Problem: Current lockers use significant energy due to inactivity.
- Statistics: UTRGV Brownsville campus has 32,174 students, with many carrying multiple items.
- Solution: V-LUCK outdoor lockers, powered by solar panels.
- Benefits: Increased accessibility (40%), lower long-term costs, and sustainability.
- V-LUCK prototype features: solar panel, locker numbers, and POS system for code entry.
Solar Panel Powered Locker System
- Solar panel powers the lockers continuously, even during cloudy days or nighttime.
- The electricity is stored in batteries.
- Provides 24/7 accessibility for student belongings.
Customer Needs
- Customers need convenient, accessible storage close to their classes.
- V-LUCK provides a 24/7 solution independent of the electrical grid.
- Demand for solar-powered facilities is increasing in U.S. Universities.
Market Analysis and Competition
- The smart locker market was valued at $2.1 billion in 2024.
- Competitors: ARKA, Package Nexus, Omnic (primarily business-to-business companies in Asia).
- V-LUCK is unique in being a student-centric business-to-consumer facility located on a college campus
- This provides a competitive advantage.
Marketing Strategy
- Marketing Strategy focuses on "Product, Place, and Promotion".
- Social media and on-campus promotions will be used to advertise and promote.
- Word of mouth marketing will also be employed.
Pricing and Funding
- Locker reservation costs vary by duration (e.g., $2 for 4 hours, $7 for 24 hours, $10 for a week).
- Funding request for $8,830 covers manufacturing, and software installation for V-LUCK.
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Description
Explore the innovative V-LUCK Smart Locker System designed to promote sustainability in universities. This eco-friendly solution utilizes solar power to reduce energy consumption and offers 24/7 accessibility. Discover its benefits, features, and the impact it has on the campus community.