UX Writing Principles
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Questions and Answers

What is the primary goal of being concise in UX writing?

  • To confuse the reader with complex language
  • To use as many words as possible to elaborate
  • To convey essential information with minimal words (correct)
  • To fill space on the page

Which of the following is discouraged in UX writing to enhance clarity?

  • Using synonyms interchangeably (correct)
  • Using familiar terms for the audience
  • Avoiding jargon
  • Providing clear instructions

How should an interactive element in UX writing be presented?

  • Obscured to drop hints
  • Labeled clearly to state the action it performs (correct)
  • Using complex phrases to show sophistication
  • Vaguely described to prompt curiosity

Why is 'progressive disclosure' particularly important in mobile UI design?

<p>It manages the limited screen space by providing essential information first (A)</p> Signup and view all the answers

What does maintaining a consistent tone and style throughout a product accomplish?

<p>It evokes a sense of predictability and familiarity for users (D)</p> Signup and view all the answers

Using the inverted pyramid technique in UX writing helps to:

<p>Provide a hierarchy of information that prioritizes user needs (B)</p> Signup and view all the answers

What principle is followed when determining the language to use for different devices in UX writing?

<p>Consistency with universally understood terms for clarity (C)</p> Signup and view all the answers

When assessing copy in UX writing, which question is NOT relevant?

<p>Does this copy intimidate the user? (A)</p> Signup and view all the answers

Flashcards

Be Concise

Using the fewest words possible without sacrificing meaning. Focus on essential information for the user.

Be Clear

Avoid ambiguity and jargon. Use clear language your target audience will understand.

Make It Useful

Prioritize the user's goal. Guide them through the action they are trying to complete.

Be Consistent

Maintain a consistent tone, style, and terminology across the entire product.

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Inverted Pyramid Technique

Presenting information in a way that's easy to scan and understand.

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Progressive Disclosure

Providing just enough information upfront, with the option to reveal more as needed.

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F Pattern

Users scan websites in an 'F' pattern, starting at the top left corner. Use this to guide your content.

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Key UX Questions

Asking yourself crucial questions to evaluate your UX writing.

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Study Notes

UX Writing Principles

  • UX writing focuses on clear, concise, and user-friendly copy.
  • Keep copy concise, using the fewest words needed without losing meaning.
  • Avoid jargon and double negatives.
  • Use present tense and specific action verbs.
  • Prioritize information (inverted pyramid).
  • Match the copy to the user's needs and their desired actions.
  • Use clear and unambiguous language.
  • Follow a consistent tone and style throughout a product.
  • Use numbers where possible ("2" instead of "two").
  • Make interactive elements clear. (e.g., "Tap to continue").
  • Consider the user's context.
  • Use progressive disclosure for mobile displays.
  • Match words with the specific device. (e.g., "tap" on mobile vs. "click" on a desktop display).

Additional Principles

  • Inverted Pyramid technique: Summarize the key information first, followed by supporting details.
  • Progressive Disclosure: Provide necessary information upfront as and only when a user needs it.
  • Tone and style: Match copy to the brand. (Use visuals where appropriate)
  • Clarity: Avoid ambiguity.
  • Consistency: Maintain a consistent tone, voice, and terminology.
  • Usability: The text should improve the user experience.
  • Hierarchy: Use visual cues and formatting to guide user interactions.

Microcopy Canvas

  • Documenting user/copy experiments.
  • Identify target audience, purpose, and required outcomes for the copy.
  • Style and tone notes/guidelines
  • User context/situational factors.
  • Use appropriate platform/channels for the message.
  • Success metric benchmarks

Key UX Questions

  • Does the copy reduce user anxiety?
  • Does the copy make sense to the user? (A/B test the copy if necessary).
  • Does the copy reflect the brand's tone?
  • Is the copy manipulative or ethically questionable?

Glossary of Good and Bad UX Writing Examples

  • Good: "Use," specific action verbs.
  • Bad: "Utilize," "Enable," adverbs (use sparingly), "Blah blah" text, "End user" (rephrase to target audience instead).

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Description

This quiz covers the essential principles of UX writing that emphasize the importance of clarity, conciseness, and user-friendliness. Learn how to create effective copy that meets user needs while following established guidelines. Test your understanding of techniques like the Inverted Pyramid and Progressive Disclosure.

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