Understanding Strategic Philanthropy

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Questions and Answers

What is strategic philanthropy?

A business concept whereby companies perform charitable deeds and receive indirect financial benefits from these actions.

Corporations cannot be important sources of funding for non-profit organizations.

False (B)

To execute strategic philanthropy, a company must form some sort of relationship with a for-profit organization.

False (B)

One of the least important aspects of marketing is brand awareness.

<p>False (B)</p> Signup and view all the answers

What are participants in workplace volunteer activities more likely to be?

<p>Loyal and satisfied employees.</p> Signup and view all the answers

Efforts to help employees with volunteerism and philanthropy commonly include:

<p>All of the above (D)</p> Signup and view all the answers

What generation is keen on organizations that are active in philanthropy and service to the community?

<p>Millennial generation</p> Signup and view all the answers

According to the 2015 Deloitte Millennial survey, what do Millennials say is the reason they chose to work for their current employer?

<p>They felt a sense of purpose there.</p> Signup and view all the answers

Timberland offers its employees how many paid hours per year to spend on volunteer activities?

<p>40</p> Signup and view all the answers

Volunteer and philanthropy programs often develop through the efforts of what department?

<p>All of the above (D)</p> Signup and view all the answers

What is the largest business-led NGO at the forefront of strategic corporate citizenship and business sector leadership?

<p>Philippine Business for Social Progress (PBSP)</p> Signup and view all the answers

What strategy does PBSP adopt to solve large, complex, systemic problems?

<p>Collective Impact strategy</p> Signup and view all the answers

What does the Supplemental Feeding Program "NutriSapat, Batang Angat" cater to?

<p>Filipino children who are below the ideal weight for their ages.</p> Signup and view all the answers

Aside from the provision of dietary supplement for the children, what will households within the target communities be educated on?

<p>How to observe proper nutrition for their families, simple and mindful ways to promote healthy eating habits among their children, and how to sustain their own source of nutritious food through FAITH (Food Always In the Home) gardening.</p> Signup and view all the answers

By what year is the Philippines is anticipated to have severe water shortage in major river basins?

<p>2025</p> Signup and view all the answers

When did PBSP launch the Water Alliance

<p>August 2015</p> Signup and view all the answers

What does programme shall enable HS graduates to be ready for?

<p>Work or entrepreneurship, fit for jobs or ready for college.</p> Signup and view all the answers

The Bayanihang Pampaaralan Initiative is a platform to generate public sector constituency that supports education reforms.

<p>False (B)</p> Signup and view all the answers

What project developed the Business Sustainability Framework in the Bangsamoro?

<p>BRIDGe</p> Signup and view all the answers

Several agricultural companies in ARMM have not adopted the IB model and improved their business operations in support of inclusivity.

<p>False (B)</p> Signup and view all the answers

Flashcards

Strategic Philanthropy

A business concept where companies perform charitable deeds and receive indirect financial benefits from these actions.

Strategic Philanthropy Execution

Partnering with a non-profit to perform a good for society.

Brand Awareness

Increased public awareness of a company through good deeds.

Employee Loyalty

Enhanced loyalty and satisfaction in employees who participate in workplace volunteer activities.

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Volunteer benefits

Providing employees with paid time off to participate in volunteer activities

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Millennial generation

In the context of retaining younger workers, they are keen on organizations active in philanthropy and service to the community.

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Collective Impact Strategy

An act were PBSP adopts a strategy to solve large, complex, systemic problems.

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Philippine Business for Social Progress (PBSP)

A business-led NGO at the forefront of strategic corporate citizenship and business sector leadership.

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NutriSapat, Batang Angat

Caters to Filipino children who are below the ideal weight for their ages providing supplementary dietary support for 120 days.

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NOURISHING MIND

A program where households within the target communities will be educated on how to observe proper nutrition for their families

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Water Insecurity

On the brink of water insecurity, the Philippines is anticipated to have severe water shortage in major river basins by 2025.

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Water Alliance

The alliance aims to accomplish the following five-year targets to provide safe drinking water to 190 waterless communities.

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Bayanihang Pampaaralan

Enables HS graduates to be ready for work or entrepreneurship, fit for jobs or ready for college.

Signup and view all the flashcards

BRIDGe Project

An effective way in uplifting the lives of poor Filipinos. People of the Autonomous Region in Muslim Mindanao.

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Study Notes

  • Strategic philanthropy entails companies undertaking charitable actions that lead to indirect financial gains

Strategic Philanthropy Defined

  • Strategic philanthropy involves partnering with a non-profit organization
  • It uses company funds or resources to contribute to good causes
  • Boosts brand awareness, fostering a positive public image of the company
  • Corporations serve as vital funding sources for non-profits
  • A company must establish a relationship with a non-profit to execute strategic philanthropy
  • Brand awareness is a key aspect of marketing, which is enhanced through strategic philanthropy
  • Consumers may remember a corporation's philanthropic activities when making purchasing decisions

Benefits of Philanthropy and Volunteerism

  • Employees in workplace volunteer programs are more likely to be loyal and satisfied employees
  • Providing opportunities to volunteer can foster a sense of community in the workplace
  • Ways a company can encourage volunteerism and philanthropy:
    • Providing paid time off for volunteer activities
    • Organizing volunteer events
    • Matching employee charitable donations
  • Initiatives strengthening bonds between employees and neighbors is advantageous
  • Giving back through volunteer programs will attract younger workers
  • According to a 2015 Deloitte Millennial survey, 6 in 10 Millennials chose their current employer due to a sense of purpose
  • Volunteering is an effective way to engage young employees
  • A Footwear Company Timberland, based in Stratham, N.H., provides employees with 40 paid volunteer hours per year
  • HR departments play a role in volunteer and philanthropy programs, as does senior leadership and the marketing department
  • Keys to a good employee volunteer program
    • Select proper causes
    • set activity guidelines
    • Keep it voluntary

Corporate Philanthropy Programs

  • Philippine Business for Social Progress (PBSP) is the largest business-led non-governmental organization NGO
  • PBSP contributes to strategic corporate citizenship, business sector leadership, sustainable development, and poverty reduction
  • PBSP adopts the Collective Impact strategy to address complex issues
  • Platforms for Collective Engagements (PLACES) ensures alignment and sustainability of initiatives
  • NutriSapat, Batang Angat is a supplemental feeding program for Filipino children who are below an ideal weight
  • Undernourished children are registered and receive supplementary dietary support for 120 days
  • Households are educated on proper nutrition, eating habits, and sustaining nutritious food sources
  • FAITH (Food Always In the Home) gardening is promoted as a specific type of backyard gardening
  • The NutriSapat Program's objectives:
    • Reduce stunting and wasting among kids under five
    • Improve their nutritional status
    • Help families cultivate healthy eating habits
    • Promote food security by teaching parents to manage their own vegetable gardens
  • Water Alliance addresses water insecurity in the Philippines
  • The Philippines is anticipated to have a severe water shortage in major river basins by 2025
  • Many Filipinos lack access to safe drinking water and fresh water resources are declining
  • Water Alliance was launched in 2015 to solve water problems in the Philippines
  • Provides safe drinking water to 190 communities, and encourage companies to lower water consumption
  • Bayanihang Pampaaralan focuses on building the capability of public schools and impacting educational systems to enable HS graduates to be ready for work or entrepreneurship
  • PBSP established the Bayanihang Pampaaralan Initiative as a platform to generate private sector support for education reforms
  • Bayanihang Pampaaralan, PBSP donated ingredients for Baking and Pastry Production Course at Pasay North High School Main
  • Job fairs in Cebu and Cagayan de Oro show transition to employment was greatly improved
  • BRIDGe Project shows Inclusive Business (IB) uplifts the lives of poor Filipinos in ARMM
  • BRIDGe a project implemented by PBSP developed the Business Sustainability Framework in the Bangsamoro which is a guide for future investors
  • Multiple agricultural companies implemented the inclusive business model
  • Locals receive sustainable income, competitive benefits, with children receiving scholarships

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