Understanding ROI (Return on Investment)

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12 Questions

What is the primary purpose of ROI in business decisions?

To compare the efficiency of different investments

What is a challenge of using ROI in business decisions?

It is challenging to estimate future benefits and intangible gains

What is the formula to calculate ROI?

ROI = (Net Profit / Investment Cost) x 100%

What is a benefit of using ROI in business decisions?

It helps to make budget-efficient decisions

Why is ROI important in developing future marketing strategies?

It helps to identify the most profitable marketing strategies

What is an example of a business decision where ROI can be used?

Purchasing a new tool or equipment

What is the main reason ROI is used to compare the efficiencies of multiple assets?

To identify the most profitable investments

What is an example of a business decision that utilizes ROI?

All of the above

What is the benefit of using ROI in business decisions?

It allows for budget efficiency

What is a limitation of using ROI in business decisions?

It has difficulty in estimating future benefits and intangible gains

What is the result of a higher ROI ratio?

A higher benefit earned

What is the purpose of ROI in analytics?

To develop future marketing strategies

Test your knowledge of ROI, a crucial financial metric that evaluates the profitability of an investment. Learn how it's calculated and its importance in decision-making and marketing strategies.

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