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GA 04 Reports - Google Ads Report

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Questions and Answers

What insights can be gained from the Google Ads Report?

Demographics of the audience
Social media engagement metrics
Competitor's ad performance
Traffic, impressions, click costs, and other performance metrics (correct)

What does the Google Ads Search Query Report provide information on?

Social media trends
Demographics of the audience
Competitor's search queries
Matched search queries and ad positions on SERP (correct)

How can the data from the Google Ads Search Query Report be used?

To track social media engagement
To understand audience demographics
To identify high-value search queries and peak conversion times (correct)
To analyze competitor's ad performance

What can be viewed directly in Google Analytics for Google Ads performance?

Performance data for Search, Shopping, and Video campaigns (B) Signup and view all the answers

What is the benefit of integrating Google Analytics with Google Ads?

Identifying high-performing campaigns, ad groups, keywords, and goal completions or ecommerce transactions by campaign (C) Signup and view all the answers

What does the Google Ads Report appear side by side with in the Google Analytics interface?

All other reports (C) Signup and view all the answers

Which data can be used to optimize and benchmark all channels within the Google Ads suite?

Specific metrics within the reports (C) Signup and view all the answers

What type of information is available in the Google Ads Search Query Report?

Matched search queries and ad positions on SERP (B) Signup and view all the answers

What does the Google Ads Search Query Report help in identifying?

High-value search queries and peak conversion times (B) Signup and view all the answers

Which marketing options' performance data is directly available in Google Analytics?

Search, Shopping, and Video campaigns' performance data (D) Signup and view all the answers

What kind of insights can be gained from the Google Ads Report?

Insights on traffic, impressions, click costs, and other performance metrics from Google Ads. (A) Signup and view all the answers

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