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CH. 4
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CH. 4

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Questions and Answers

The point of learning about your audience is to use that information to tailor a document to fit the audience's needs.

True

Interviews are great for learning from your audience but not for learning about your audience.

False

According to Chapter 4, what should you do once you have analyzed your audience and purpose?

  • Begin drafting.
  • Conduct research.
  • Get management's approval. (correct)
  • Outline the document.
  • Chapter 4 offers eight guidelines for writing for readers from other cultures. Which of the following is NOT one of those guidelines?

    <p>Use icons rather than text as much as possible.</p> Signup and view all the answers

    Which of these is an easily observed, "surface" cultural variable?

    <p>prevalence of religion</p> Signup and view all the answers

    Which of these is NOT a variable "beneath the surface" of daily life in a culture?

    <p>prevalence of technology</p> Signup and view all the answers

    Which of the following is NOT a good strategy to use if you know your reader is hostile to your subject?

    <p>Focus on the positive and avoid all mention of any possible objections.</p> Signup and view all the answers

    Your company has completed an audience analysis for the manual you are writing for users of a new accounting system. The manual will be given to the 750 employees in the company's accounting department. Some members of the audience are experienced accountants and others are not; some have MBA degrees and others have bachelor's or associate's degrees; some were recently hired and some are long-term employees; some are managers and some are bookkeepers. How might you best accommodate your audiences?

    <p>Include different sections for the different audiences.</p> Signup and view all the answers

    Which phrase best defines the purpose of a workplace document?

    <p>what you want to accomplish with the document you are producing</p> Signup and view all the answers

    You are writing a report about new regulations that affect your company. Members of your primary audience of company executives are very busy and will read your report quickly, but secondary- and tertiary-audience members are likely to read more slowly and carefully. Which of the following options is most appropriate for your situation?

    <p>Break your report into modules and put highly detailed information in an appendix.</p> Signup and view all the answers

    Study Notes

    Understanding the Audience

    • The purpose of learning about the audience is to tailor a document to fit their needs.

    Analyzing Audience and Purpose

    • After analyzing the audience and purpose, it is essential to follow guidelines for writing.

    Guidelines for Writing for Readers from Other Cultures

    • Chapter 4 provides eight guidelines for writing for readers from other cultures.
    • These guidelines are crucial for effective communication.

    Cultural Variables

    • "Surface" cultural variables are easily observed and include factors such as language, customs, and traditions.
    • "Beneath the surface" cultural variables are not readily apparent and include factors such as values, beliefs, and attitudes.

    Writing for Hostile Readers

    • Avoid being confrontational or aggressive when writing for hostile readers.
    • Instead, focus on presenting logical and objective information.

    Accommodating Diverse Audiences

    • When dealing with diverse audiences, consider using different communication strategies, such as:
      • Using clear and concise language
      • Providing examples and illustrations
      • Organizing content in a logical and easy-to-follow manner

    Purpose of Workplace Documents

    • The primary purpose of a workplace document is to inform, persuade, or instruct employees.

    Considering Audience in Writing

    • When writing for different audiences, consider their:
      • Level of expertise
      • Level of interest
      • Time constraints
    • Tailor the content, tone, and style to meet the needs of each audience.

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