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Typography Design Principles

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Questions and Answers

What is 'white space' also known as?

Void space

Empty space

Blank space

Negative space (correct)

Which of the following is a key component of color in typography?

Hue, brightness, contrast

Value, saturation, brightness

Value, hue, saturation (correct)

Tone, luminosity, intensity

What does establishing hierarchy in typography aim to do?

Increase the amount of white space

Give prominence to specific pieces of text (correct)

Create a uniform layout

Make all text the same size

What does 'alignment' refer to in typography?

Ensuring equal spacing and size between elements Signup and view all the answers

What does 'layout' refer to in design?

Arrangement of visual design elements on a page Signup and view all the answers

In typography, what is the purpose of 'contrast'?

To emphasize specific ideas or messages Signup and view all the answers

What is the purpose of good typography besides bringing user interfaces to life?

Influence decision making and build brand recognition Signup and view all the answers

What is the role of kerning in typography?

It adjusts the space between each letter within a word Signup and view all the answers

Which term refers to the invisible line upon which a line of text rests?

Baseline Signup and view all the answers

What does serif mean in typography?

A small line or stroke attached to the end of a letter Signup and view all the answers

What is the key to avoiding confusion in typography?

Keeping your typefaces consistent Signup and view all the answers

What is the classification system used to label a family of characters known as?

"Typeface" Signup and view all the answers

What is the recommended range for spacing to ensure optimal readability and accessibility?

130%-180% Signup and view all the answers

Why is it important to limit line length to 70–80 characters?

To make text easier to follow Signup and view all the answers

Why should small fonts have more spacing?

To optimize readability Signup and view all the answers

What is the purpose of text alignments in design?

To define structure and bring unity Signup and view all the answers

Why is it advised to avoid industry-specific terminology in interface design?

To improve understandability for users Signup and view all the answers

Why is it essential to check line spacing when changing fonts or font sizes?

To optimize readability and legibility Signup and view all the answers