Types of Leads in Journalism

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18 Questions

Which of the following is a key rule for effective writing?

Use familiar words that your audience understands

What is the purpose of omitting "verbal deadwood" in writing?

To achieve conciseness and clarity

Which of the following is an example of "verbal deadwood" provided in the text?

All of the above

Why is it recommended to keep sentences short in effective writing?

To make it easier for the reader to follow and understand

Which of the following is NOT a recommendation from the text for effective writing?

Employ complex vocabulary

What should be the primary goal when choosing words for effective writing?

Using words the reader is likely to understand

What is the purpose of a quotation lead in writing?

To provide a striking or attention-grabbing opening using someone's direct quote

What is the main purpose of the 'punch lead' in writing?

To present a short, forceful, and astonishing opening statement

According to the rules for effective writing, what should a writer do first?

Think clearly about what they want to say and their purpose for writing

Which of the following is NOT a recommended approach for getting to the point in writing?

Delay revealing the main point to build suspense and intrigue

Which of the following is an effective technique for improving the clarity and readability of writing?

Considering the audience and writing for their understanding

What is the recommended approach for the beginning of a piece of journalistic writing?

Come to the point quickly and get the reader into the midst of things

Why are short paragraphs better?

They are visually easier on the eye, act as a brake on the writer, and signal a new step in the subject development.

Which sentence illustrates the active voice?

Some senators demanded the resignation of Secretary Macaraig.

What is the benefit of using the active voice in writing?

It gives the writing a natural order of thought and a punch.

What should be done with a paragraph after it has been written?

Check if it can be further broken into two separate paragraphs.

Which statement is true about effective writing, according to the text?

Revision is an essential part of the writing process.

What is the main reason for avoiding too many relationships in writing?

It increases the effort for the reader and the chance of misunderstanding.

Learn about different types of leads in journalism including Quotation Lead and Punch Lead. Understand their characteristics and examples.

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