18 Questions
What is the purpose of interactivity in e-commerce, as mentioned in the text?
To allow customers to interact with technical support through a chat window
What is richness in the context of e-commerce, according to the text?
The ability to interact with technical support through multimedia
What is the term used to describe the ability to access the internet from anywhere, according to the text?
Ubiquity
What is the purpose of social technology in e-commerce, according to the text?
To enable customers to upload videos to YouTube or Facebook
What is the term used to describe the ability to customize a website experience, according to the text?
Personalization
What is the benefit of informal density in e-commerce, according to the text?
Providing customers with hundreds of prices for the same product
What enables users to obtain online answers to ad hoc questions in a fairly rapid amount of time?
Multidimensional Data Model
What type of data mining involves discovering patterns describing a group an item belongs to?
Classifications
What type of mining involves analyzing the structure of websites, including links and user interaction data?
Structure Mining
What type of mining involves analyzing large amounts of unstructured data, such as text files and emails?
Text Mining
What is the primary goal of Data Mining?
To find hidden patterns and relationships
What is the term for the suite of integrated software modules and a common central database that helps manage an enterprise?
ERP Systems
What is the primary effect of interactivity on user experience in e-commerce?
Adjusts consumer experience to become individual co-participants of processes
How does interactivity with messages in e-commerce impact consumers?
It makes consumers feel like individual co-participants of processes
What is the result of interactivity in terms of consumer experience?
An enriched experience due to video, audio, and text messages
How does interactivity impact the role of consumers in e-commerce?
It makes them individual co-participants of processes
What is the primary benefit of interactivity in terms of consumer experience?
Enriching the experience through video, audio, and text messages
How does interactivity impact the transaction process in e-commerce?
It enables consumers to become individual co-participants of processes
This quiz explores the latest trends in enterprise applications, including the shift to cloud-based solutions, open source applications, and social CRM. It covers the importance of standardization, data management, and flexibility in modern enterprise systems. Test your knowledge of the changing landscape of enterprise applications and their impact on business processes.
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