Trends in Enterprise Applications
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Questions and Answers

What is the purpose of interactivity in e-commerce, as mentioned in the text?

  • To allow customers to interact with technical support through a chat window (correct)
  • To provide customers with hundreds of prices for the same product
  • To enable customers to upload videos to YouTube or Facebook
  • To enable customers to customize their website experience

    • What is richness in the context of e-commerce, according to the text?

  • The ability to upload videos to YouTube or Facebook
  • The ability to access the internet from anywhere
  • The ability to interact with technical support through multimedia (correct)
  • The ability to find hundreds of prices for the same product

    • What is the term used to describe the ability to access the internet from anywhere, according to the text?

  • Social technology
  • Ubiquity (correct)
  • Personalization
  • Informal density

    • What is the purpose of social technology in e-commerce, according to the text?

    <p>To enable customers to upload videos to YouTube or Facebook</p> Signup and view all the answers

    What is the term used to describe the ability to customize a website experience, according to the text?

    <p>Personalization</p> Signup and view all the answers

    What is the benefit of informal density in e-commerce, according to the text?

    <p>Providing customers with hundreds of prices for the same product</p> Signup and view all the answers

    What enables users to obtain online answers to ad hoc questions in a fairly rapid amount of time?

    <p>Multidimensional Data Model</p> Signup and view all the answers

    What type of data mining involves discovering patterns describing a group an item belongs to?

    <p>Classifications</p> Signup and view all the answers

    What type of mining involves analyzing the structure of websites, including links and user interaction data?

    <p>Structure Mining</p> Signup and view all the answers

    What type of mining involves analyzing large amounts of unstructured data, such as text files and emails?

    <p>Text Mining</p> Signup and view all the answers

    What is the primary goal of Data Mining?

    <p>To find hidden patterns and relationships</p> Signup and view all the answers

    What is the term for the suite of integrated software modules and a common central database that helps manage an enterprise?

    <p>ERP Systems</p> Signup and view all the answers

    What is the primary effect of interactivity on user experience in e-commerce?

    <p>Adjusts consumer experience to become individual co-participants of processes</p> Signup and view all the answers

    How does interactivity with messages in e-commerce impact consumers?

    <p>It makes consumers feel like individual co-participants of processes</p> Signup and view all the answers

    What is the result of interactivity in terms of consumer experience?

    <p>An enriched experience due to video, audio, and text messages</p> Signup and view all the answers

    How does interactivity impact the role of consumers in e-commerce?

    <p>It makes them individual co-participants of processes</p> Signup and view all the answers

    What is the primary benefit of interactivity in terms of consumer experience?

    <p>Enriching the experience through video, audio, and text messages</p> Signup and view all the answers

    How does interactivity impact the transaction process in e-commerce?

    <p>It enables consumers to become individual co-participants of processes</p> Signup and view all the answers

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