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Questions and Answers
What is the main purpose of web analytics?
What is the main purpose of web analytics?
- To analyze the performance of a website (correct)
- To track key metrics and analyze visitors' activity
- To optimize web usage
- To generate reports
Which of the following is NOT a traditional way of collecting web analytics data?
Which of the following is NOT a traditional way of collecting web analytics data?
- Beacons
- Outcome's data (correct)
- Clickstream Data
- Weblogs
What does web analytics assist in making decisions about?
What does web analytics assist in making decisions about?
- Social media marketing
- E-commerce sales
- Website user experience (correct)
- Mobile app development
What does web analytics involve gathering, synthesizing, and analyzing?
What does web analytics involve gathering, synthesizing, and analyzing?
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What is the methodological study of online/offline patterns and trends?
What is the methodological study of online/offline patterns and trends?
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