Podcast
Questions and Answers
How do advertisers increasingly promote their products?
How do advertisers increasingly promote their products?
- Through email marketing
- Through social media (correct)
- Through television commercials
- Through traditional print media
What does social media enable web users to do?
What does social media enable web users to do?
- Create, discuss, and exchange user-generated content
- Create, co-create, discuss, modify, and exchange user-generated content (correct)
- Discuss and exchange user-generated content only
- Create and modify user-generated content only
According to Nielsen, where do Internet users spend the most time?
According to Nielsen, where do Internet users spend the most time?
- Video streaming platforms
- News websites
- Social media sites (correct)
- E-commerce sites
What does social media enable users to do?
What does social media enable users to do?
Why do advertisers increasingly use social media?
Why do advertisers increasingly use social media?
According to Nielsen, where do Internet users spend the most time?
According to Nielsen, where do Internet users spend the most time?
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Study Notes
Advertising and Social Media
- Advertisers increasingly promote their products through social media.
- Social media enables web users to share, create, and exchange information.
- Internet users spend the most time on social media, according to Nielsen.
- Social media enables users to share, create, and exchange information.
- Advertisers use social media because it allows them to reach their target audience effectively.
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