Questions and Answers
Who made the observation about copywriters falling into two categories?
In the text, what did William Maynard consider as an end?
Who is the author of the classic book 'Ogilvy on Advertising'?
What is the name of the 10th largest advertising agency in the United States mentioned in the text?
Signup and view all the answers
What did Ogilvy famously add to William Maynard's observation?
Signup and view all the answers