The Innovator's Method" Quiz
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Questions and Answers

Which of the following is NOT a step in The Innovator's Method?

  • Technology (correct)
  • Problem
  • Solution
  • Insight
  • What is the Innovation Premium?

  • The premium paid by customers to purchase innovative products
  • The premium paid by governments to fund innovative research
  • The premium paid by investors due to expectations of future growth through innovation (correct)
  • The premium paid by employees to work for innovative companies
  • What is the role of the chief experimenter in the Innovator's Method?

  • To gain deep customer empathy
  • To remove barriers to change
  • To sustain the customer through specialization
  • To rapidly test assumptions through experiments (correct)
  • Study Notes

    The Innovator's Method: Managing Uncertainty and Leading Innovation

    Chapter 1:

    • The Innovation Premium is the stock price premium paid by investors due to expectations of future growth through innovation.
    • Start-ups lose the ability to create a customer when execution becomes the highest priority as they grow large.
    • Two types of uncertainty influence a firm's ability to create a customer - demand uncertainty and technological uncertainty.
    • Intuit's transformation through the Design for Delight (D4D) initiative included gaining deep customer empathy, going broad to go narrow, and experimenting rapidly with customers.
    • The Innovator's Method consists of four steps: insight, problem, solution, and business model.
    • Pain-storming is used to identify the main pain points and emotions of a customer's journey line.
    • Four prototypes are used to converge on the solution best solving the job-to-be-done (JTBD).
    • The Innovator's Method works for both external and internal customers.

    Chapter 2:

    • Taylor's principles of scientific management work well for efficiently performing tasks to sustain a customer but not to create a customer.
    • Specialization works well in low uncertainty but not high uncertainty.
    • The leader must become the chief experimenter, set the grand challenge, build broad and deep expertise in the innovator's method, and remove barriers to change.
    • The chief experimenter focuses on forming leap-of-faith assumptions, rapidly testing those assumptions through experiments, and enabling decisions to be made by the best idea validated in the market.
    • Chief experimenters differ from decision-making managers as they focus on testing assumptions through experiments.

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    Description

    Test your knowledge on managing uncertainty and leading innovation with "The Innovator's Method" quiz! From understanding the Innovation Premium to mastering the four-step process of the Innovator's Method, this quiz covers key concepts from the first two chapters of the book. Whether you're an entrepreneur or a business leader, this quiz will challenge your understanding of innovation and help you stay ahead of the game. So, put on your thinking cap and see how well you know the principles of the Innovator's Method!

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