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Questions and Answers
What is the main characteristic of items that are bought for novelty?
What is the main characteristic of items that are bought for novelty?
- Brand loyalty
- Typical buying behavior
- Uniqueness (correct)
- Patterned behavior
Which term describes items that are purchased for their novelty and deviate from typical buying behavior?
Which term describes items that are purchased for their novelty and deviate from typical buying behavior?
- Typical items
- Novelty items (correct)
- Brand loyalty items
- Patterned items
What distinguishes items bought for novelty from other types of purchases?
What distinguishes items bought for novelty from other types of purchases?
- Uniqueness (correct)
- Brand loyalty
- Patterned behavior
- Typical buying behavior
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