The History of Radio
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Questions and Answers

During which event did the US Navy take over all radio patents?

  • The Cold War
  • World War II
  • World War I (correct)
  • The Korean War
  • Who worked for the Marconi Company and became the head of RCA's 'radio music box'?

  • Alexander Graham Bell
  • David Sarnoff (correct)
  • Nikola Tesla
  • Thomas Edison
  • Which companies formed the Radio Corporation of America (RCA)?

  • Apple, Google, and IBM
  • AT&T, General Electric (GE), and Westinghouse (correct)
  • RCA, Microsoft, and Sony
  • Ford, General Motors (GM), and Chrysler
  • Which company started selling advertising time on radio through its station WEAF?

    <p>AT&amp;T</p> Signup and view all the answers

    In 1922, which realty company paid for five radio talks to promote their business?

    <p>Queensboro Realty Company</p> Signup and view all the answers

    Why was it cheaper for all radio stations to share the cost of a single program and broadcast it together?

    <p>To save money on production and reach a wider audience</p> Signup and view all the answers

    Which three major radio networks emerged during the early broadcasting era in the United States?

    <p>NBC, CBS, and ABC</p> Signup and view all the answers

    Question 23: What was the impact of the rise of FM technology on AM radio?

    <p>AM radio experienced a decline in popularity</p> Signup and view all the answers

    Question 24: Which event caused panic among radio listeners in 1938 due to its realistic portrayal of an alien invasion?

    <p>The War of the Worlds broadcast hoax</p> Signup and view all the answers

    Question 25: What was the primary goal of the Radio Act of 1927?

    <p>To establish the Federal Communication Commission (FCC)</p> Signup and view all the answers

    Question 26: What role did DJs play in the radio industry during the rise of FM technology?

    <p>They were on-air personalities, hosting shows and shaping music trends</p> Signup and view all the answers

    Question 1: In the United States, what was the main reason behind the freeze on new applications for television licenses by the FCC from 1948 to 1952?

    <p>To manage concerns about limited spectrum availability</p> Signup and view all the answers

    Question 2: Who conducted the first BBC broadcast in 1930 and transmitted the first image via radio waves in the UK in 1925?

    <p>John Logie Baird</p> Signup and view all the answers

    Question 3: Which two individuals were involved in a patent battle over television technology in the United States?

    <p>John Farnsworth and Vladimir Zworykin</p> Signup and view all the answers

    Question 21: What impact did the Telecommunications Act of 1996 have on the telecommunications industry in the United States?

    <p>It eased ownership rules in the telecommunications industry</p> Signup and view all the answers

    Question 22: What technology initially faced resistance in many Arab countries but was later established by the Arab League as ARABSAT?

    <p>Satellite television</p> Signup and view all the answers

    Question 23: What contributed to the erosion of traditional network audience to cable and the web?

    <p>The popularity of streaming services and social media</p> Signup and view all the answers

    Question 24: What is the primary source of data for measuring television audience ratings?

    <p>Surveys conducted by Nielsen Media Research</p> Signup and view all the answers

    According to the Critical/Cultural perspective, what are some of the negative aspects perpetuated through media?

    <p>Media's direct imposition of ideologies on the audience</p> Signup and view all the answers

    Which perspective focuses on measurable media impacts and uses quantitative methods such as surveys and panel studies?

    <p>Social Science perspective</p> Signup and view all the answers

    Which methods are commonly used in the Critical/Cultural perspective to study media?

    <p>Qualitative methods</p> Signup and view all the answers

    According to cultivation analysis in media research, what is the main focus of studying television programming?

    <p>C) The content, absorption, and outcomes of television programming</p> Signup and view all the answers

    According to the Stimulation theory, what is the effect of violence on TV and video games on real-life behavior?

    <p>A) It creates more violent behavior</p> Signup and view all the answers

    What is the process by which mass media communicate the relative importance of various issues and events to the public?

    <p>B) Agenda Setting</p> Signup and view all the answers

    What does agenda building refer to in media research?

    <p>B) The influence of media events on political elites' policy agendas</p> Signup and view all the answers

    Study Notes

    Radio History

    • The US Navy took over all radio patents during World War I.
    • David Sarnoff, who worked for the Marconi Company, became the head of RCA's 'radio music box'.
    • The Radio Corporation of America (RCA) was formed by General Electric, Westinghouse, and American Telephone and Telegraph (AT&T).
    • WEAF, a station owned by AT&T, started selling advertising time on radio.
    • In 1922, the realty company, Henderson andMinMax, paid for five radio talks to promote their business.
    • It was cheaper for radio stations to share the cost of a single program and broadcast it together, which led to the development of radio networks.
    • The three major radio networks that emerged during the early broadcasting era in the United States were NBC, CBS, and Mutual.

    Radio Technology and Industry

    • The rise of FM technology had a negative impact on AM radio.
    • The event that caused panic among radio listeners in 1938 due to its realistic portrayal of an alien invasion was Orson Welles' broadcast of "The War of the Worlds".
    • The primary goal of the Radio Act of 1927 was to regulate radio broadcasting.
    • DJs played a significant role in the radio industry during the rise of FM technology.

    Television History

    • The main reason behind the freeze on new applications for television licenses by the FCC from 1948 to 1952 was to reorganize the television frequency allocation.
    • John Logie Baird conducted the first BBC broadcast in 1930 and transmitted the first image via radio waves in the UK in 1925.
    • Philo Farnsworth and Vladimir Zworykin were involved in a patent battle over television technology in the United States.

    Telecommunications and Media

    • The Telecommunications Act of 1996 had a significant impact on the telecommunications industry in the United States, leading to deregulation and increased competition.
    • ARABSAT, a satellite communications organization, was established by the Arab League, and initially faced resistance in many Arab countries.
    • The erosion of traditional network audience to cable and the web was contributed to by the proliferation of new media technologies and changing consumer habits.

    Media Research

    • The primary source of data for measuring television audience ratings is Nielsen Media Research.
    • According to the Critical/Cultural perspective, some negative aspects perpetuated through media include stereotypes, bias, and cultural dominance.
    • The Administrative perspective focuses on measurable media impacts and uses quantitative methods such as surveys and panel studies.
    • The Critical/Cultural perspective uses methods such as textual analysis, critical discourse analysis, and ethnographic research to study media.
    • Cultivation analysis in media research focuses on studying television programming to understand its impact on audience perceptions and attitudes.
    • According to the Stimulation theory, violence on TV and video games can increase aggressive behavior in real-life.
    • The process by which mass media communicate the relative importance of various issues and events to the public is known as agenda setting.
    • Agenda building refers to the process of media influencing the importance of issues and events in the public agenda.

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    Test your knowledge of the history of radio with this quiz. From the US Navy's control of radio patents during World War I to the influential figures in the industry, see how much you know about the origins of radio broadcasting.

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