Podcast
Questions and Answers
Which of the following is NOT one of the four P's of the marketing mix?
Which of the following is NOT one of the four P's of the marketing mix?
- Promotion
- Price
- Product
- Packaging (correct)
What is the purpose of a marketing mix?
What is the purpose of a marketing mix?
- To develop new products
- To increase brand awareness
- To analyze market trends
- To influence consumers to purchase products (correct)
Which of the following is NOT a contemporary approach to marketing?
Which of the following is NOT a contemporary approach to marketing?
- People
- Positioning
- Price (correct)
- Packaging
What are the additional P's that are increasingly included in the marketing mix?
What are the additional P's that are increasingly included in the marketing mix?
What are the 7 P's of marketing in the contemporary approach?
What are the 7 P's of marketing in the contemporary approach?