The Four P's of Marketing
5 Questions
0 Views

Choose a study mode

Play Quiz
Study Flashcards
Spaced Repetition
Chat to lesson

Podcast

Play an AI-generated podcast conversation about this lesson

Questions and Answers

Which of the following is NOT one of the four P's of the marketing mix?

  • Promotion
  • Price
  • Product
  • Packaging (correct)

    • What is the purpose of a marketing mix?

  • To develop new products
  • To increase brand awareness
  • To analyze market trends
  • To influence consumers to purchase products (correct)

    • Which of the following is NOT a contemporary approach to marketing?

  • People
  • Positioning
  • Price (correct)
  • Packaging

    • What are the additional P's that are increasingly included in the marketing mix?

    <p>Positioning and People</p> Signup and view all the answers

    What are the 7 P's of marketing in the contemporary approach?

    <p>Product, Price, Promotion, Place, Packaging, Positioning, People</p> Signup and view all the answers

    More Like This

    The Four P's of Marketing
    3 questions

    The Four P's of Marketing

    ImpressedElbaite avatar
    ImpressedElbaite
    The Four Ps of Marketing Quiz
    20 questions

    Quiz on The Four Ps of Marketing Concepts

    UncomplicatedZebra avatar
    UncomplicatedZebra
    The Four Ps of Marketing Quiz
    4 questions

    The Four Ps of Marketing Quiz

    MeritoriousMaroon avatar
    MeritoriousMaroon
    The Four Ps of Marketing Quiz
    8 questions

    The Four Ps of Marketing Quiz

    TrustyRainbowObsidian avatar
    TrustyRainbowObsidian
    Use Quizgecko on...
    Browser
    Open
    Browser
    Browser