10 Questions
Which process brings attention to your brand?
Digital marketing
Which technology provides easy-to-use technology for information publishing?
World Wide Web
Which technology is used by businesses to transmit data from one business to another?
Electronic Data Interchange
What does e-commerce allow you to do?
Actually sell products
What does a consumer use to connect to the home page of a merchant's website?
Web browser
Which two processes work together to breathe life into your business?
E-commerce and digital marketing
When was Electronic Data Interchange (EDI) introduced for e-commerce within companies?
1980s
What technology was used by the banking industry in the 1970s to exchange account information over secured networks?
Electronic Funds Transfer (EFT)
What does a consumer use to connect to the home page of a merchant's website?
Web browser
What are the selected items placed in when a consumer is ready to complete the purchase?
Electronic shopping cart
Study Notes
E-commerce Fundamentals
- Marketing brings attention to a brand.
- The World Wide Web provides easy-to-use technology for information publishing.
Business Data Transmission
- Electronic Data Interchange (EDI) is used by businesses to transmit data from one business to another.
- EDI was introduced in the 1960s for e-commerce within companies.
E-commerce Basics
- E-commerce allows consumers to purchase products and services online.
- A consumer uses a URL or web address to connect to the home page of a merchant's website.
- A consumer uses a URL or web address to connect to the home page of a merchant's website.
Online Shopping Process
- Shopping cart software is used to hold selected items until a consumer is ready to complete the purchase.
- The shopping cart holds the selected items until the consumer is ready to complete the purchase.
Early E-commerce Technology
- The banking industry used the SWIFT network in the 1970s to exchange account information over secured networks.
- The SWIFT network was used in the 1970s to exchange account information over secured networks.
Marketing and Sales
- Branding and marketing work together to breathe life into a business.
Test your knowledge on the history of E-commerce and digital marketing with this quiz! From the origins of Electronic Funds Transfer to the evolution of online shopping, see how well you understand the development of these integral processes in the business world.
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