Podcast
Questions and Answers
In the context of 'The Design of Everyday Things', why is it important for designers to repeatedly ask 'why'?
In the context of 'The Design of Everyday Things', why is it important for designers to repeatedly ask 'why'?
- To satisfy the client's immediate requests and speed up the design process.
- To avoid the need for prototyping and user testing.
- To identify the root cause of a problem, rather than just addressing the symptoms. (correct)
- To quickly generate a large number of potential solutions.
Which of the following best describes the core principle of iterative design?
Which of the following best describes the core principle of iterative design?
- Prioritizing the aesthetic appeal of a product over its functionality and usability.
- Following a strict, linear sequence of design phases to minimize changes.
- A cyclical process of testing, learning, and refining a design based on feedback. (correct)
- Focusing solely on initial user research to define all product requirements upfront.
Market research, focusing on a deep understanding of a few people, is generally more valuable than design research, which seeks a broad understanding of many people.
Market research, focusing on a deep understanding of a few people, is generally more valuable than design research, which seeks a broad understanding of many people.
False (B)
According to Don Norman’s Law of Product Development, user research is a waste of time and money for companies that are already behind schedule.
According to Don Norman’s Law of Product Development, user research is a waste of time and money for companies that are already behind schedule.
Explain the primary difference between design research and market research, emphasizing the type of understanding each seeks to achieve.
Explain the primary difference between design research and market research, emphasizing the type of understanding each seeks to achieve.
What is the primary difference between a 'task' and an 'activity' in the context of Activity-Centered Design?
What is the primary difference between a 'task' and an 'activity' in the context of Activity-Centered Design?
The double diamond model of design consists of two phases: First, figure out the real ______, and second, find the best ______.
The double diamond model of design consists of two phases: First, figure out the real ______, and second, find the best ______.
In the design process, the practice of obtaining feedback on a prototype from target users is known as ______.
In the design process, the practice of obtaining feedback on a prototype from target users is known as ______.
Match each of the following Human-Centered Design (HCD) steps with its description:
Match each of the following Human-Centered Design (HCD) steps with its description:
Match each design challenge with its corresponding solution based on the principles discussed.
Match each design challenge with its corresponding solution based on the principles discussed.
Why is prototyping considered a crucial step in the design process?
Why is prototyping considered a crucial step in the design process?
When designing a new product, relying solely on what people say they want is sufficient for creating a successful design.
When designing a new product, relying solely on what people say they want is sufficient for creating a successful design.
A company is designing a new mobile app. Which approach aligns with activity-centered design?
A company is designing a new mobile app. Which approach aligns with activity-centered design?
Explain how applying the 'Think then do' principle can improve the design process, using the slow elevator example.
Explain how applying the 'Think then do' principle can improve the design process, using the slow elevator example.
When designing for users with special needs, it is generally better to create separate, specialized products to address their specific requirements.
When designing for users with special needs, it is generally better to create separate, specialized products to address their specific requirements.
Provide one reason why large design projects, such as developing a new app, can be difficult to manage.
Provide one reason why large design projects, such as developing a new app, can be difficult to manage.
Flashcards
Problem Root Cause
Problem Root Cause
Finding the true problem, not just the symptoms.
Human-Centered Design
Human-Centered Design
Designing with a focus on people's needs and behaviors.
Double Diamond Model
Double Diamond Model
A design process of understanding a problem, and finding its solution.
HCD Steps
HCD Steps
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Design Observation
Design Observation
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Design Research
Design Research
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Prototyping
Prototyping
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Usability Testing
Usability Testing
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Testing (prototypes)
Testing (prototypes)
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Iteration
Iteration
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Activity-Centered Design
Activity-Centered Design
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Activities vs. Tasks
Activities vs. Tasks
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Don Norman’s Law
Don Norman’s Law
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The Design Challenge
The Design Challenge
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Designing for diverse needs
Designing for diverse needs
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Inclusive Design
Inclusive Design
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Study Notes
- It is important to solve the correct problem, and to not rush into a solution prior to understanding the real issue.
- Designers should not only solve the problem they are given, but ask "why" repeatedly to find the root cause.
Human-Centered Design
- Good design begins with a focus on what people need and how they behave, which is called "human-centered design".
- Designers explore many ideas before settling on one to find the best solution.
Double Diamond Model of Design
- The design process has two phases, represented as two diamonds.
- Diamond 1 focuses on figuring out the real problem.
- Diamond 2 focuses on finding the best solution.
- Both phases involve exploring many options before choosing one.
HCD: Four Steps
- Watch people to understand their behaviors and needs.
- Brainstorm and come up with various design ideas.
- Build rough versions of the ideas as prototypes.
- Test the prototypes with users to gather feedback.
- Repeat these steps to refine the design until it meets the needs effectively.
Observation
- Important to understand people before designing
- Design researchers observe people in real life to see what they actually do, instead of relying on what they say they do.
- Observe the specific people who will be using the product.
- Design research involves a deep understanding of a few people.
- Market research involves a broad understanding of many people.
- Both types of research are needed for successful design.
Prototyping
- Quick, simple versions of ideas are built to test them.
- Prototypes can be sketches or cardboard models.
- Prototyping helps in understanding both the problem and potential solutions.
- Architects use models, drawings, and digital simulations to test building designs, to find and fix problems early, saving time and money.
Testing
- Solicit feedback on prototypes from real users.
- Watch and ask questions during testing to understand their experience.
- Testing early and often is crucial for iterative improvement.
- Using only five people for the tests may be sufficient.
Iteration
- Continuous cycle of trying, failing, learning, and trying again.
- For global products, design for what people do, not just who they are, which is called activity-centered design.
- Activities are the larger goals users want to achieve.
- Tasks are the specific steps users take to reach those goals.
- Linear design is step-by-step.
- Iterative design is a cycle of testing and improving.
Don Norman’s Law of Product Development
- Products are often late and over budget.
- Companies often lack time or money for user research.
- Departments clash.
- User research should always be undertaken.
- Everyone should work together.
The Design Challenge
- Good design considers users, cost, engineering, and sales.
- Different teams disagree, but everyone should collaborate from the start.
Designing For Special People
- Designing for everyone is challenging due to individual differences.
- Different versions of products may be required to accommodate various needs.
- People tend to avoid "disability" products due to stigma.
- Good design for special needs often benefits everyone.
- Flexibility is essential in design.
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Description
Explore the double diamond model of design, emphasizing human-centered design principles. Understand how to identify the real problem before seeking solutions. Learn the four key steps: Watch, Brainstorm, Build, and Test.
