Test your knowledge of global selling processes with this quiz based on the book...
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Questions and Answers

What is a key step in the global sales process?

  • Finding customers (correct)
  • Attending local events
  • Creating marketing materials
  • Sending promotional emails
  • What is an important aspect of relationship building in global selling?

  • Offering discounts immediately
  • Using aggressive sales tactics
  • Avoiding direct communication
  • Making a favorable impression and gaining trust of potential customer (correct)
  • What should a salesperson know during the relationship building phase of global selling?

  • Customer's personal life details
  • Appropriate greeting and etiquette (correct)
  • Competitor's strategies
  • Local gossip
  • What is a key aspect of the global selling process after securing the purchase?

    <p>Maintaining the relationship</p> Signup and view all the answers

    What is a potential way to meet a client in the global selling process?

    <p>Guaranteed introduction</p> Signup and view all the answers

    What is a key aspect of the global selling process after securing the purchase?

    <p>Maintaining the relationship</p> Signup and view all the answers

    In the global selling process, what is a potential way to meet a client?

    <p>Guaranteed introduction</p> Signup and view all the answers

    What is a key step in the global sales process?

    <p>Preparing</p> Signup and view all the answers

    What is an important aspect of relationship building in global selling?

    <p>Making a favorable impression and gaining trust</p> Signup and view all the answers

    What should a salesperson know during the relationship building phase of global selling?

    <p>Appropriate greeting and etiquette</p> Signup and view all the answers

    Study Notes

    Global Selling Process

    • A key step in the global sales process is to build relationships with clients.
    • An important aspect of relationship building in global selling is understanding the client's culture, language, and business practices.

    Relationship Building Phase

    • During the relationship building phase, a salesperson should know the client's needs, preferences, and communication style.

    Meeting Clients

    • A potential way to meet a client in the global selling process is through trade shows, conferences, or online platforms.

    Post-Purchase Phase

    • A key aspect of the global selling process after securing the purchase is to provide excellent customer service and follow-up to ensure client satisfaction and loyalty.

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    Description

    Test your knowledge of global selling processes with this quiz based on the book "Sales Management: A Global Perspective" by Earl D. Honeycutt, John B. Ford, and Antonis Simintiras. Explore topics such as interpersonal communication, sales negotiation, and the initial steps of the global selling process.

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