Podcast
Questions and Answers
What is the primary role of traditional media companies like ABS-CBN, GMA, and 20th Century Fox?
What is the primary role of traditional media companies like ABS-CBN, GMA, and 20th Century Fox?
- To decide which content to produce and publish (correct)
- To create content for self-consumption
- To enable mass self-communication
- To provide a platform for social media influencers
What is the term coined by Castells to describe the phenomenon of self-generated content on social media?
What is the term coined by Castells to describe the phenomenon of self-generated content on social media?
- Content globalization
- Mass self-communication (correct)
- Digital democracy
- Social media revolution
Which of the following social media platforms was launched in 2005?
Which of the following social media platforms was launched in 2005?
- YouTube (correct)
What is the result of the emergence of social media on the traditional media landscape?
What is the result of the emergence of social media on the traditional media landscape?
What is the primary characteristic of traditional media companies when it comes to content creation?
What is the primary characteristic of traditional media companies when it comes to content creation?
Who are the primary beneficiaries of the democratization of content creation on social media?
Who are the primary beneficiaries of the democratization of content creation on social media?
What is the result of the rise of social media influencers on the traditional media landscape?
What is the result of the rise of social media influencers on the traditional media landscape?
Which of the following is NOT a characteristic of mass self-communication?
Which of the following is NOT a characteristic of mass self-communication?
What has enabled people to become their own artists, models, and celebrities on social media?
What has enabled people to become their own artists, models, and celebrities on social media?
What is the term used to describe the phenomenon of people communicating with many others through social media?
What is the term used to describe the phenomenon of people communicating with many others through social media?
