10 Questions
What does SWOT stand for?
Strengths, Weaknesses, Opportunities, Threats
Which factors are considered as internal factors in the SWOT analysis?
Financial resources, physical resources, human resources
What is the main purpose of the SWOT analysis?
To help a company identify its risks and rewards
Who were the initiators of the SWOT analysis framework?
Edmund P. Learned, C. Roland Christensen, Kenneth Andrews, William D. Book
What did the initiators use as a guide for identifying a company's strengths, weaknesses, opportunities, and threats?
A diagram
What is the main purpose of the SWOT analysis framework?
To help a company meet its challenges and identify new markets
Which of the following is considered an internal factor in the SWOT analysis?
Financial resources such as money and sources of funds for investment
What did the initiators of the SWOT analysis use as a guide for identifying a company's strengths, weaknesses, opportunities, and threats?
A diagram
Which of the following is considered a weakness in the SWOT analysis framework?
Lack of skilled employees
What are the external forces that the SWOT analysis can help identify?
Opportunities and threats
Study Notes
SWOT Analysis
- SWOT stands for Strengths, Weaknesses, Opportunities, and Threats.
Internal Factors
- Internal factors in SWOT analysis include: • Strengths • Weaknesses
Purpose of SWOT Analysis
- The main purpose of the SWOT analysis is to identify and assess a company's internal strengths and weaknesses, as well as external opportunities and threats.
Initiators of SWOT Analysis
- The initiators of the SWOT analysis framework are: • Albert Humphrey and his team
Guide for SWOT Analysis
- They used the following as a guide for identifying a company's strengths, weaknesses, opportunities, and threats: • Internal factors: Strengths and Weaknesses • External factors: Opportunities and Threats
External Forces
- SWOT analysis can help identify external forces, including: • Opportunities • Threats
Test your knowledge of SWOT analysis with this quiz! SWOT, which stands for Strengths, Weaknesses, Opportunities, and Threats, is a strategic planning tool used to assess a company's internal and external factors. This quiz will cover the basics and application of SWOT analysis in business.
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