Podcast
Questions and Answers
What is the primary purpose of a survey?
What is the primary purpose of a survey?
- To create surveys
- To sell products
- To understand people's choices and attitudes (correct)
- To entertain respondents
All data collected from surveys should be organized before dissemination.
All data collected from surveys should be organized before dissemination.
True (A)
What is a tally and frequency table used for?
What is a tally and frequency table used for?
To record and organize survey results.
Group the data into _____ to make it more useful if there is a large range.
Group the data into _____ to make it more useful if there is a large range.
Match the following types of survey questions with their description:
Match the following types of survey questions with their description:
Which method is commonly used to visualize survey data?
Which method is commonly used to visualize survey data?
A survey can only consist of yes or no questions.
A survey can only consist of yes or no questions.
What should be done with the data collected from a survey before sharing it?
What should be done with the data collected from a survey before sharing it?
What activity is done to know people’s feelings or choices about a certain topic?
What activity is done to know people’s feelings or choices about a certain topic?
A Likert Scale is a type of open-ended question.
A Likert Scale is a type of open-ended question.
What kind of graph uses symbols or images to represent frequencies?
What kind of graph uses symbols or images to represent frequencies?
The height of the bar in a bar graph represents the ______.
The height of the bar in a bar graph represents the ______.
Which method of administering a survey involves direct interaction with respondents?
Which method of administering a survey involves direct interaction with respondents?
When does a survey generally utilize a non-disguised approach?
When does a survey generally utilize a non-disguised approach?
The personal approach in administering a survey does not allow the researcher to observe respondent behavior.
The personal approach in administering a survey does not allow the researcher to observe respondent behavior.
Match the following survey methods with their descriptions:
Match the following survey methods with their descriptions:
Which of the following is an example of a self-administered approach?
Which of the following is an example of a self-administered approach?
A mail survey requires respondents to complete a survey in the presence of a researcher.
A mail survey requires respondents to complete a survey in the presence of a researcher.
What is the primary purpose of writing a survey report?
What is the primary purpose of writing a survey report?
Surveys conducted over the phone are categorized as __________ surveys.
Surveys conducted over the phone are categorized as __________ surveys.
Match the survey administration method with its description:
Match the survey administration method with its description:
Which guideline should be followed to ensure clarity in a survey?
Which guideline should be followed to ensure clarity in a survey?
It is advisable to lead respondents toward a particular answer in survey questions.
It is advisable to lead respondents toward a particular answer in survey questions.
What is a key benefit of online surveys?
What is a key benefit of online surveys?
Which of the following is NOT a mode of ordering information in a report?
Which of the following is NOT a mode of ordering information in a report?
A good report should be subjective and include personal opinions.
A good report should be subjective and include personal opinions.
What is a key quality that ensures the accuracy of a report?
What is a key quality that ensures the accuracy of a report?
A report may consist of eyewitness accounts and __________ information.
A report may consist of eyewitness accounts and __________ information.
Match the report components with their descriptions.
Match the report components with their descriptions.
What is one of the example questions given for the group task?
What is one of the example questions given for the group task?
You can only conduct surveys in groups of 20-30 respondents.
You can only conduct surveys in groups of 20-30 respondents.
What is the maximum number of pages required for the group task report?
What is the maximum number of pages required for the group task report?
Flashcards
Survey
Survey
A survey is a method to gather information about people's choices, attitudes, or feelings on specific issues.
Tally and Frequency Table
Tally and Frequency Table
A simple way to organize data by counting occurrences in a survey and presenting them in a table.
Grouped Frequency Table
Grouped Frequency Table
Organizes large datasets by grouping data into ranges.
Disseminating Information
Disseminating Information
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Data Organization
Data Organization
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Survey Results
Survey Results
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Mode of Transport
Mode of Transport
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Frequency
Frequency
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Graph
Graph
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Survey activity
Survey activity
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Open-ended question
Open-ended question
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Likert Scale
Likert Scale
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Pictogram
Pictogram
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Bar graph height
Bar graph height
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Snowiest month
Snowiest month
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Least snowfall month
Least snowfall month
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Total snow days
Total snow days
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Snow days (Jan & Mar)
Snow days (Jan & Mar)
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Difference in snow days (Feb & Jan)
Difference in snow days (Feb & Jan)
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Survey method
Survey method
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Face-to-face structured interview
Face-to-face structured interview
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Personal approach
Personal approach
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Survey Method
Survey Method
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Report Structure
Report Structure
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Report Qualities
Report Qualities
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Data Presentation
Data Presentation
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Survey Questions
Survey Questions
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Data Gathering
Data Gathering
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Report Submission
Report Submission
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Telephone Survey
Telephone Survey
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Self-Administered Approach
Self-Administered Approach
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Paper-and-Pencil Survey
Paper-and-Pencil Survey
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Online Survey
Online Survey
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Mail Survey
Mail Survey
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Survey Report
Survey Report
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Survey Report Sections
Survey Report Sections
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Executive Summary
Executive Summary
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Survey Objectives
Survey Objectives
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Background Information
Background Information
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Successful Survey
Successful Survey
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Necessary Questions
Necessary Questions
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Direct Questions
Direct Questions
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Leading Questions
Leading Questions
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Biased Questions
Biased Questions
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Response Scales
Response Scales
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Value Communicated
Value Communicated
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Study Notes
Survey Overview
- A survey is a method to understand people's choices, attitudes, and feelings on specific issues.
- Surveys help determine reactions to gather data and inform solutions to problems.
- Survey data needs organization before dissemination.
- Data organization methods vary based on the type of data collected.
Types of Survey Questions
- Open-ended: respondents answer freely, allowing for detailed responses. Follow-up questions might be needed.
- Dichotomous: two possible answers (yes/no, true/false, agree/disagree) used to distinguish preferences or experiences.
- Multiple-response: respondents can give more than one answer.
- Matrix: used when several questions have the same answer options. Likert scale is a common matrix type.
Displaying Survey Data
- Pictograms: Use pictures to represent the frequency of data. A symbol representing a certain number.
- Bar-line graphs: Lines instead of bars represent frequency. Height indicates frequency.
- Pie charts: divided into proportional slices to represent different frequencies.
- Bar graphs: Rectangles represent frequency. The height determines frequency.
Writing a Survey Report
- A formal report based on gathered survey results.
- Uses percentages and proportions to present the data.
- Summarizes research topic & existing studies; crucial step in any research project.
- Includes sections with headings and an executive summary. Background section provides contextual information.
Tips for Conducting a Successful Survey
- Every question must be necessary.
- Keep questions short and simple.
- Ask direct questions.
- Ask one question at a time.
- Avoid leading or biased questions.
- Use a respondent's language.
- Use response scales whenever appropriate.
- Avoid using guiding grids or matrices.
Guidelines for Creating a Survey Report
- Value Communicated: Objective, accurate, and honest presentation of facts and results.
- Basic Content: May include eyewitness accounts, facts, figures, statistics, observations from interviews, and research.
Modes of Ordering in a Survey Report
- Chronological/Time: Ordered by when events occur.
- Geographical/Spatial: Ordered by location.
- Logical/Inductive & Deductive: Ordered by reasoning.
- Problem-Solution: Ordered to present a problem followed by proposed solutions.
- Cause-Effect: Ordered to show relationships between cause and effect.
- Formal: Traditional outline structure for reports.
- Abstract, Introduction, Background - Statement of the problem, Materials - Method or Procedure, Results - Discussion - Summary, Conclusion and Recommendation: A specific formal structure approach for writing a research report.
Basic Qualities of a Good Survey Report
- Objective: Not subjective or influenced by personal opinions.
- Accurate: Correct presentation of facts.
- Honest: Not falsely or incomplete report.
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