Survey Follow-Up Procedures Quiz
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Questions and Answers

What is the purpose of pilot testing in research?

  • To collect data on a bunch of related concepts
  • To achieve reliability and validity
  • To assess how well a questionnaire works prior to administration (correct)
  • To develop a measure from scratch
  • Which scaling method is described as having different adjectives on the extremes?

  • Ordinal
  • Semantic differential (correct)
  • Visual-analog
  • Likert
  • What is the main characteristic of a highly structured survey?

  • Open-ended questions with visual-analog scaling
  • Flexible design allowing for rewording and reordering of questions
  • Unstructured design with mixed methods
  • Fixed design with close-ended questions and likert scale (correct)
  • What is the center of the target analogy used to explain in the text?

    <p>The concept being measured</p> Signup and view all the answers

    What is the main purpose of the multitrait-multimethod matrix approach?

    <p>To collect data on multiple related concepts using various methods</p> Signup and view all the answers

    What is the primary concern when a questionnaire is valid but not reliable?

    <p>The responses are related to the target but not consistent</p> Signup and view all the answers

    What does a floor effect in survey responses indicate?

    <p>A large proportion of respondents have the lowest possible score</p> Signup and view all the answers

    What is the purpose of generalizability in research studies?

    <p>To investigate hypotheses in future studies conducted in other regions</p> Signup and view all the answers

    What is the main characteristic of a flexible survey design?

    <p>Allowed to reword, reorder, etc.</p> Signup and view all the answers

    What is the purpose of individual and group (focus groups) interviews in research?

    <p>To gather in-depth qualitative data from participants</p> Signup and view all the answers

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