Podcast
Questions and Answers
Which of the following should the profiling team consider when designing their survey?
Which of the following should the profiling team consider when designing their survey?
- Providing predicted options to the survey for quick response.
- Asking questions about recent activities and the theme of the project.
- The qualitative methodology of studying consumers based on psychological characteristics and traits.
- Covering the whole societies or groups defined by criteria such as education, nationality, religion, and ethnicity. (correct)
What is the main focus of the profiling team's survey design?
What is the main focus of the profiling team's survey design?
- Providing quick response options to the target audience.
- Recalling recent activities of the target audience.
- Psychological characteristics and traits of the target respondents.
- Demographic analysis data of the target respondents. (correct)
What type of methodology should the profiling team consider when studying consumers?
What type of methodology should the profiling team consider when studying consumers?
- Quantitative methodology based on numerical data.
- Mixed methodology combining qualitative and quantitative approaches.
- No specific methodology is required.
- Qualitative methodology based on psychological characteristics and traits. (correct)
What type of questions should the survey include to help the target audience recall their recent activities?
What type of questions should the survey include to help the target audience recall their recent activities?
Why should the survey provide predicted options to the target audience?
Why should the survey provide predicted options to the target audience?