Supply Chain Management

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Questions and Answers

What is the primary objective of Supply Chain Management (SCM) systems?

  • To manage the flow of information from customers to suppliers
  • To accelerate product development and reduce costs associated with procurement (correct)
  • To increase the cost of procuring raw materials and components
  • To directly purchase from suppliers in the supply network

What is the term for the flow of materials, services, and information from suppliers to an organization's customers?

  • Supply Chain (correct)
  • Value Chain
  • Procurement Chain
  • Supply Network

What is the scope of the Supply Network?

  • The suppliers that an organization purchases from directly and its suppliers (correct)
  • Only the suppliers that an organization purchases from directly
  • Only the suppliers that provide raw materials
  • All suppliers in the market

Which of the following is NOT a benefit of Supply Chain Management (SCM) systems?

<p>Increasing the complexity of the supply chain (B)</p> Signup and view all the answers

What is the primary focus of Supply Chain Management (SCM) systems in terms of customer value?

<p>Providing the highest value to customers at the lowest cost (C)</p> Signup and view all the answers

What are the two primary sources of Supply Chain Management (SCM) systems?

<p>Not mentioned in the text (A)</p> Signup and view all the answers

What is the primary goal of Customer Relationship Management (CRM) systems?

<p>To address all aspects of the customer relationship, including customer service, sales, and marketing (C)</p> Signup and view all the answers

What is the main difference between Operational CRM and Analytical CRM?

<p>Operational CRM is used for customer-facing applications, while Analytical CRM is used for internal operations (B)</p> Signup and view all the answers

What is the primary function of Enterprise Resource Planning (ERP) systems?

<p>To manage materials, services, and information from suppliers to customers (B)</p> Signup and view all the answers

What is a key characteristic of ERP systems?

<p>They are highly integrated systems sharing a common data warehouse for information sharing across functions (B)</p> Signup and view all the answers

What is the name of the ERP software based in Germany that supports international transactions and multinational firms?

<p>SAP (C)</p> Signup and view all the answers

What is one of the capabilities of ERP systems, specifically in SAP?

<p>Business analysis and financial management (C)</p> Signup and view all the answers

What is the benefit of using CRM systems?

<p>All of the above (D)</p> Signup and view all the answers

What is the main purpose of Analytical CRM?

<p>To analyze customer data and provide insights for business improvement (C)</p> Signup and view all the answers

What is the benefit of using ERP systems?

<p>Improved operational efficiency and reduced costs (C)</p> Signup and view all the answers

What is the key difference between Operational CRM and ERP systems?

<p>Operational CRM is used for customer-facing applications, while ERP systems are used for managing materials and services (D)</p> Signup and view all the answers

What is the primary difference between push- and pull-based supply chain models?

<p>Whether the production is driven by forecasts or actual customer orders (D)</p> Signup and view all the answers

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