Podcast
Questions and Answers
What indicates high supplier pressure?
What indicates high supplier pressure?
- High dependence on suppliers
- Low concentration of suppliers
- High switching costs (correct)
- Low differentiation of products
Which aspect contributes to a buyer's ability to exert pressure?
Which aspect contributes to a buyer's ability to exert pressure?
- Low switching costs
- High product differentiation
- Low buyer concentration
- High price sensitivity (correct)
What is a factor that reduces threat from new entrants into a market?
What is a factor that reduces threat from new entrants into a market?
- Increased product availability
- Low capital requirements
- Weak competitive rivalry
- High switching costs (correct)
Which condition would likely increase buyer power in a market?
Which condition would likely increase buyer power in a market?
What role does backward integration play in buyer pressure?
What role does backward integration play in buyer pressure?
What factor is most likely to lead to consolidation in an industry?
What factor is most likely to lead to consolidation in an industry?
What process is commonly triggered by technology according to industry dynamics?
What process is commonly triggered by technology according to industry dynamics?
Which of the following is NOT a change that affects long-term growth in industries?
Which of the following is NOT a change that affects long-term growth in industries?
What is a potential consequence of increased globalization in industries?
What is a potential consequence of increased globalization in industries?
What is a typical characteristic of oligopolistic industries?
What is a typical characteristic of oligopolistic industries?
What is the primary purpose of defining industry boundaries in a five forces analysis?
What is the primary purpose of defining industry boundaries in a five forces analysis?
Which force in Porter's Five Forces specifically relates to the power of customers?
Which force in Porter's Five Forces specifically relates to the power of customers?
What is an example of a complementor in the context of the Value Net?
What is an example of a complementor in the context of the Value Net?
How do complementors affect industry value according to the Value Net concept?
How do complementors affect industry value according to the Value Net concept?
What does the coordination among competitors refer to in the Value Net?
What does the coordination among competitors refer to in the Value Net?
What is the significance of evaluating pressures as high, medium, or low in a five forces analysis?
What is the significance of evaluating pressures as high, medium, or low in a five forces analysis?
Which element does NOT play a direct role in driving profits up according to the Value Net?
Which element does NOT play a direct role in driving profits up according to the Value Net?
What type of analysis is primarily used to evaluate the competition within an industry?
What type of analysis is primarily used to evaluate the competition within an industry?
What factor indicates high competitive rivalry in an industry?
What factor indicates high competitive rivalry in an industry?
Which of the following is NOT a characteristic of high competitive rivalry?
Which of the following is NOT a characteristic of high competitive rivalry?
What might serve as a barrier to entry in an industry?
What might serve as a barrier to entry in an industry?
Which situation would likely attract new entrants to an industry?
Which situation would likely attract new entrants to an industry?
What do high fixed costs usually indicate in relation to competitive rivalry?
What do high fixed costs usually indicate in relation to competitive rivalry?
How might incumbents react to new entrants in the market?
How might incumbents react to new entrants in the market?
Which of the following factors is likely to make entry more difficult in an industry?
Which of the following factors is likely to make entry more difficult in an industry?
What challenge do airlines face when changing their supplier base?
What challenge do airlines face when changing their supplier base?
How significant is the dependence of airlines on specific suppliers?
How significant is the dependence of airlines on specific suppliers?
What can excessive competition in an industry lead to?
What can excessive competition in an industry lead to?
What is a potential barrier for new suppliers entering the airline industry?
What is a potential barrier for new suppliers entering the airline industry?
Which statement accurately describes the specialization of products in the airline supplier industry?
Which statement accurately describes the specialization of products in the airline supplier industry?
What factor would typically increase supplier power in negotiations with airlines?
What factor would typically increase supplier power in negotiations with airlines?
Which of the following is true regarding the relationship between airlines and aircraft manufacturers?
Which of the following is true regarding the relationship between airlines and aircraft manufacturers?
What is a likely outcome of the high concentration of suppliers in the aircraft component industry?
What is a likely outcome of the high concentration of suppliers in the aircraft component industry?
What challenge do airlines primarily face regarding switching suppliers?
What challenge do airlines primarily face regarding switching suppliers?
What describes the growth rate of the airline industry?
What describes the growth rate of the airline industry?
What is the main differentiator for companies in the airline industry?
What is the main differentiator for companies in the airline industry?
What comprises a significant portion of fixed costs for airlines?
What comprises a significant portion of fixed costs for airlines?
What does the term 'exit cost' refer to in the airline industry?
What does the term 'exit cost' refer to in the airline industry?
What characterizes the number of competitors in the airline industry?
What characterizes the number of competitors in the airline industry?
Which factors might 'lock in' companies in the airline industry?
Which factors might 'lock in' companies in the airline industry?
How are fixed costs correlated with an airline's operations?
How are fixed costs correlated with an airline's operations?
What factor is less emphasized in differentiating airlines compared to price?
What factor is less emphasized in differentiating airlines compared to price?
Flashcards
Fragmented Industry
Fragmented Industry
A situation where a large number of small companies compete in a specific industry.
Industry Consolidation
Industry Consolidation
A process where many companies within an industry merge or acquire each other, resulting in a smaller number of larger companies.
Industry Convergence
Industry Convergence
When companies from different industries start serving the same customer needs, often driven by technological advancements.
Oligopolistic Industry
Oligopolistic Industry
An industry structure with a limited number of large companies dominating the market, often due to high barriers to entry.
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Long-Term Industry Growth Drivers
Long-Term Industry Growth Drivers
Factors that influence the long-term direction and growth of an industry, such as technology advancements, globalization, and regulatory changes.
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Degree of Differentiation
Degree of Differentiation
The extent to which companies in an industry are similar or different in terms of their products, services, and marketing strategies.
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Exit Costs
Exit Costs
The ease with which a company can enter or exit an industry.
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Fixed Costs
Fixed Costs
The amount of money a company has invested in an industry that can't be easily recovered.
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Growth Rate
Growth Rate
The rate at which an industry is growing or shrinking.
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Number of Competitors
Number of Competitors
The number of companies competing in an industry.
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Price as a Differentiator
Price as a Differentiator
The extent to which companies in an industry are able to control the price of their products or services.
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Entry Costs
Entry Costs
The ease with which companies can enter or exit an industry.
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Competitive Rivalry
Competitive Rivalry
The extent to which companies compete against each other in an industry.
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Supplier Pressure
Supplier Pressure
The power that suppliers have over a company. This is high when suppliers have bargaining power, such as when switching costs are high for the buyer.
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Switching Costs
Switching Costs
The ease or difficulty for a buyer to switch to a competitor's product or service. High switching costs make suppliers more powerful.
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Buyer Concentration
Buyer Concentration
The number of buyers in the market. A smaller number of large buyers gives them more bargaining power.
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Forward Integration
Forward Integration
A supplier's ability to control their production process and potentially even sell directly to the customer, thus bypassing intermediaries. This gives the supplier more power.
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Buyer Dependence
Buyer Dependence
How reliant a buyer is on a specific supplier. Low dependence means the buyer has more options and less pressure.
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High Competitive Rivalry
High Competitive Rivalry
A situation where multiple companies compete fiercely for market share.
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Low Growth Rate in Competitive Rivalry
Low Growth Rate in Competitive Rivalry
When the market is growing slowly and competition is intense.
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High Fixed Costs in Competitive Rivalry
High Fixed Costs in Competitive Rivalry
High fixed costs mean a company must sell a lot to cover its expenses. This can lead to aggressive competition to increase sales.
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High Exit Costs in Competitive Rivalry
High Exit Costs in Competitive Rivalry
High Exit Costs discourage companies from leaving an industry, leading to more competition.
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Low Differentiation in Competitive Rivalry
Low Differentiation in Competitive Rivalry
If products are very similar, companies need to find other ways to compete, such as price or promotions.
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Entry Barriers
Entry Barriers
The difficulty for new companies to enter an industry. High entry barriers make it harder for new competitors to challenge existing ones.
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Reaction of Incumbents
Reaction of Incumbents
The extent to which existing companies react to new entrants. Aggressive reactions can deter new competitors.
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Incumbents' Advantages
Incumbents' Advantages
Advantages held by existing companies that are difficult for new entrants to replicate. Examples include brand recognition, established customer relationships, or unique technologies.
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Define industry boundaries
Define industry boundaries
The process of identifying the relevant companies and industries that directly compete with the company being analyzed.
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Identify parties
Identify parties
Identify the different groups that exert pressure on a company's profitability, including competitors, potential entrants, buyers, suppliers, and substitute products.
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Evaluate pressures
Evaluate pressures
Assess the strength of each competitive force – how much pressure they apply – by considering factors like pricing power, bargaining power, and market share.
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Where is the highest pressure?
Where is the highest pressure?
Focus on the most significant pressure point affecting a company's profitability, not simply the average pressure.
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Porter’s Five Forces
Porter’s Five Forces
A framework that analyzes competitive forces to determine the potential for profitability in an industry. It identifies factors like competition, potential entrants, buyer power, supplier power, and threats from substitutes.
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The Value Net
The Value Net
A framework that expands on Porter’s Five Forces by considering the role of complementors, cooperation, and coordination in influencing industry profitability.
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Complementors
Complementors
Companies that provide products or services that enhance the value of a company's products or services to customers.
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Cooperation and coordination
Cooperation and coordination
The Value Net framework emphasizes the potential for increased profitability through collaboration and coordination among companies in an industry.
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Supplier Concentration
Supplier Concentration
The number of suppliers present in the market. A highly concentrated market means there are few suppliers, whereas a less concentrated market has many competitors.
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Supplier Entry Barriers
Supplier Entry Barriers
The ability of suppliers to enter a specific industry. A high barrier to entry means it is difficult for new suppliers to join the market.
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Supplier Differentiation
Supplier Differentiation
The degree to which suppliers offer unique products or services. Highly differentiated products are complex, specialized, or hard to substitute.
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Supplier Entry Barriers
Supplier Entry Barriers
The ability of suppliers to enter a market and compete with existing players. Factors like regulations, capital requirements, or technology can make entry difficult or easy.
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Strategic Thinking in a Complex World - Session 5 Recap
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Porter's Five Forces Framework: A tool for analyzing the competitive environment of an industry. It assesses the intensity of rivalry among existing competitors, the threat of new entrants, the bargaining power of suppliers, the bargaining power of buyers, and the threat of substitute products or services.
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Macro-Environment: External factors influencing industries, including political, economic, sociocultural, and technological factors (PEST). These heavily influence immediate industry and competitive environment.
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Industry Boundaries: A crucial first step in the five forces analysis, involving precisely defining the industry or market being studied.
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Competitive Pressures: These stem from the five forces, impacting profitability. Analysis identifies high, medium, and low competition in each force.
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Competitive Rivalry: Factors driving intense rivalry in an industry include the number of competitors, growth rate, fixed costs, exit costs, and degree of differentiation. The airline industry demonstrates high rivalry.
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Threat of New Entrants: Factors (high capital investment, regulatory hurdles) that hinder new players from entering a market. The airline industry demonstrates low threat.
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Bargaining Power of Suppliers: Suppliers hold significant power if they offer specialized products or have high switching costs. High in airline industry due to specialized equipment, engine parts.
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Bargaining Power of Buyers: Buyers have significant influence when their switching costs are low and alternative products are readily available. The airline industry demonstrates high buyer power.
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Threat of Substitute Products or Services: Alternative options that fulfill the same customer need. The airline industry has moderate substitute risk (e.g. high-speed trains, virtual meetings).
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Value Net: A more comprehensive model than Porter's Five Forces, encompassing not just competition but also cooperation and coordination within the industry and with complementors. Complementors enhance value through associated products.
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Strategic Group Maps: Helpful in understanding competitive rivalry, identifying groups of organizations with similar strategic characteristics, and mapping their relations to industry environments. Helps analyze macro factors, industry 5 forces influence and profits across groups.
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Industry Life Cycles: Industries evolve through stages (development, growth, shakeout, maturity, decline). Different factors influence each stage.
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Industry Dynamics: Changes in industries are often driven by consolidation (mergers/acquisitions), fragmentation, and convergence (industry merging). Technological advancements play a critical role.
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