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Questions and Answers
What is the purpose of the Competitive Profile Matrix (CPM)?
What is the purpose of the Competitive Profile Matrix (CPM)?
What is PGBL (Political, Governmental, Business Trends & Legal) all about?
What is PGBL (Political, Governmental, Business Trends & Legal) all about?
What is the purpose of assigning weights to the critical success factors in the Competitive Profile Matrix?
What is the purpose of assigning weights to the critical success factors in the Competitive Profile Matrix?
What does the 'rating' component in the Competitive Profile Matrix refer to?
What does the 'rating' component in the Competitive Profile Matrix refer to?
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What is the purpose of dividing the external factors in the PGBL process into 'opportunities' and 'threats'?
What is the purpose of dividing the external factors in the PGBL process into 'opportunities' and 'threats'?
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What is the total weights in the Competitive Profile Matrix when add up?
What is the total weights in the Competitive Profile Matrix when add up?
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What is the 'weighted score' component in the Competitive Profile Matrix?
What is the 'weighted score' component in the Competitive Profile Matrix?
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Which of the following is NOT one of the four elements used in the Competitive Profile Matrix?
Which of the following is NOT one of the four elements used in the Competitive Profile Matrix?
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What is the purpose of the PGBL (Political, Governmental, Business Trends & Legal) process?
What is the purpose of the PGBL (Political, Governmental, Business Trends & Legal) process?
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Which of the following is NOT a step in the PGBL (Political, Governmental, Business Trends & Legal) process?
Which of the following is NOT a step in the PGBL (Political, Governmental, Business Trends & Legal) process?
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