Strategic Management Concepts and Cases: Forecasting and Benchmarking
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Questions and Answers

What is the main goal of strategic positioning?

  • Imitating competitors for success
  • Achieving temporary competitive advantage
  • Preserving what is distinctive about a company (correct)
  • Avoiding any form of competition

What is one of the key steps in creating your personal brand as mentioned in the text?

  • Networking with others (correct)
  • Avoiding social media completely
  • Copying someone else's brand
  • Not having a core message

Which method of corporate-level strategy involves diversification and acquisitions?

  • Cost leadership strategy
  • Focus strategy
  • Growth strategy (correct)
  • Differentiation strategy

What is a key aspect of Porter’s technique for formulating a business-level strategy?

<p>Focusing on cost leadership or differentiation (B)</p> Signup and view all the answers

In the context of strategic management, why is it important to assess the competitive landscape?

<p>To identify opportunities and threats in the market (C)</p> Signup and view all the answers

What is a core principle underlying strategic positioning as mentioned in the text?

<p>Aim for sustainable competitive advantage by being distinctive (C)</p> Signup and view all the answers

What does SWOT stand for in the context of strategic analysis?

<p>Strengths, Weaknesses, Opportunities, Threats (A)</p> Signup and view all the answers

How is VRIO pronounced when referring to the framework for assessing competitive potential?

<p>V-R-I-O (D)</p> Signup and view all the answers

What does VRIO framework analyze to determine competitive strategic potential?

<p>Value, Rarity, Imitability, Organization (A)</p> Signup and view all the answers

Which aspect is NOT considered in a SWOT analysis?

<p>Trends (A)</p> Signup and view all the answers

In the context of SWOT analysis, what do the strengths and weaknesses represent?

<p>Internal factors (C)</p> Signup and view all the answers

Which part of VRIO framework focuses on the assessment of how rare a resource or capability is?

<p>Rarity (C)</p> Signup and view all the answers

What does the BCG matrix refer to in the text?

<p>Types of corporate strategy (A)</p> Signup and view all the answers

What does a 'growth strategy' involve?

<p>Expansion in sales revenues (D)</p> Signup and view all the answers

In the BCG matrix, what do 'stars' represent?

<p>High growth, high market share (B)</p> Signup and view all the answers

What is the focus of 'stability' as a type of corporate strategy?

<p>Little or no significant change (D)</p> Signup and view all the answers

Which element is not part of a growth strategy as outlined in the text?

<p>Reduction in the organization's efforts (A)</p> Signup and view all the answers

What is the purpose of benchmarking according to the text?

<p>Comparing with the best (A)</p> Signup and view all the answers

What are the three core processes of business that contribute to a company's ability to execute effectively?

<p>People, strategy, and operations (B)</p> Signup and view all the answers

How do higher-level corporate and business-level strategies impact functional-level strategies?

<p>They flow down to the functional strategy (C)</p> Signup and view all the answers

Which of the following is NOT considered a typical functional area according to the text?

<p>Sales (D)</p> Signup and view all the answers

What is the primary consideration in the second core process of business according to the text?

<p>How success will be accomplished (B)</p> Signup and view all the answers

Execution roadblocks can hinder which core process of business as discussed in the text?

<p>Strategy (B)</p> Signup and view all the answers

In strategic implementation at Kroger mentioned in the text, what is emphasized as a crucial factor for achieving goals?

<p>Effective communication and alignment of goals (C)</p> Signup and view all the answers

What are the key strategies mentioned for maintaining strategic control?

<p>Engage people, keep it simple, stay focused, keep moving. (D)</p> Signup and view all the answers

What is advised in the 'Career Corner: Managing Your Career Readiness' section?

<p>Understand the business, know employer strategies, network, seek mentoring, participate in job rotations, attend meetings, and make connections. (A)</p> Signup and view all the answers

Which process involves considering the path to be followed?

<p>Operations (A)</p> Signup and view all the answers

Why might managers face obstacles to strategic implementation?

<p>Due to various reasons leading to obstacles in strategic implementation. (A)</p> Signup and view all the answers

What is emphasized as a key part of career readiness competencies?

<p>Broadening task and functional knowledge (C)</p> Signup and view all the answers

In which section is a 'Model of Career Readiness' introduced?

<p>'Career Corner: Managing Your Career Readiness' (D)</p> Signup and view all the answers

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