Podcast
Questions and Answers
According to the speaker, what defines a strategic customer?
According to the speaker, what defines a strategic customer?
- Consistent buying, focus on value, support during shortages, delayed payments, profitability, and advocacy
- Consistent buying, focus on value, support during shortages, timely payments, profitability, and advocacy (correct)
- Consistent buying, focus on price, support during shortages, timely payments, profitability, and advocacy
- Inconsistent buying, focus on value, support during shortages, timely payments, profitability, and advocacy
What does the speaker suggest companies should focus on fostering?
What does the speaker suggest companies should focus on fostering?
- Focus on aggressive marketing
- Focus on customer relationships only
- Focus on product development
- Focus on customer understanding and service (correct)
According to the speaker, what are some common non-measurable factors salespeople often focus on when defining strategic customers?
According to the speaker, what are some common non-measurable factors salespeople often focus on when defining strategic customers?
- Timely payments and product line support
- Personality and longevity with the company (correct)
- Consistent buying and focus on value
- Purchase history and industry advocacy
What does the speaker emphasize as important in how a company is presented to the industry by its customer?
What does the speaker emphasize as important in how a company is presented to the industry by its customer?
What is a key factor in developing a long-term relationship with a strategic partner?
What is a key factor in developing a long-term relationship with a strategic partner?
How does the speaker suggest building trust with customers?
How does the speaker suggest building trust with customers?
What does the speaker recommend in order to achieve a high level of customer support?
What does the speaker recommend in order to achieve a high level of customer support?
What does the speaker suggest regarding business reviews with customers?
What does the speaker suggest regarding business reviews with customers?
What does the speaker recommend in terms of adding value to the customer's business?
What does the speaker recommend in terms of adding value to the customer's business?
What did the speaker mention as a way to add value to the relationship with a customer?
What did the speaker mention as a way to add value to the relationship with a customer?
What does the speaker believe is the most effective way to build a sustainable relationship with a customer?
What does the speaker believe is the most effective way to build a sustainable relationship with a customer?
What is the speaker's opinion on focusing solely on selling certain items to a customer?
What is the speaker's opinion on focusing solely on selling certain items to a customer?
What did the speaker mention as a key factor in developing trust with the customer?
What did the speaker mention as a key factor in developing trust with the customer?
What does the speaker recommend in terms of setting expectations for the customer?
What does the speaker recommend in terms of setting expectations for the customer?
What is the speaker's opinion on the importance of showing the value added through the entire distribution chain to the customer?
What is the speaker's opinion on the importance of showing the value added through the entire distribution chain to the customer?
According to the speaker, what is the best approach to building a sustainable relationship with a customer?
According to the speaker, what is the best approach to building a sustainable relationship with a customer?
Flashcards are hidden until you start studying
