Spotting Trend Opportunities
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Questions and Answers

Which of the following is NOT mentioned as a trend that provides opportunities for starting a new venture?

  • Health trend (correct)
  • Clean-energy trend
  • Wearable trend
  • Green trend

    • What can existing products and services analysis uncover?

  • Ways to improve offerings (correct)
  • New distribution channels
  • New product ideas
  • Consumer opinions

    • What is the purpose of focus groups?

  • To explore new distribution channels
  • To analyze existing products
  • To develop new products
  • To conduct market research (correct)

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