Consumer Preferences and Market Analysis Quiz

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TruthfulToucan
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8 Questions

True or false: Consumer preferences refers to the taste of particular groups of people.

True

True or false: Micro market refers to the specific target market segment of a particular enterprise.

True

True or false: The entrepreneur must also be able to measure the actual demand and supply of the industry that the enterprise belongs to.

True

True or false: Rivals or competitors in a particular type of business are substitute products or services, which customers shift or turn to.

False

True or false: Personal value analysis represents your philosophy, guiding principles, outlook and inspirations for your business (non-monetary values).

True

True or false: Consumer preferences refers to the taste of particular individuals only?

False

True or false: Rivals or competitors in a particular type of business are substitute products or services that customers shift or turn to?

False

True or false: Micro market refers to the general target market segment of a particular enterprise?

False

Test your knowledge of consumer preferences, micro markets, and measuring demand and supply in the industry! Learn about rivals, competitors, and substitute products in this quiz.

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