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Social Media Politics: Campaign Planning

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Social Media Politics: Campaign Planning

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Questions and Answers

What is the primary purpose of maintaining a content calendar?

To stay organized and schedule content (correct)

To increase the frequency of posts

To gather feedback from followers

To improve creativity in social media posts

Which of the following is NOT typically included in a content calendar?

Budget for advertising (correct)

Post topic

Type of content

Date/time for posting

What technique is used to generate creative ideas during brainstorming sessions?

Working in silence to avoid distractions

Setting a timer for quick idea generation (correct)

Critiquing each idea immediately

Using templates to structure ideas

During the brainstorming activity for the Christmas Break campaign, what is emphasized?

<p>Generating ideas without judgment</p> Signup and view all the answers

What might be a theme considered for a social media mini campaign on Christmas Break?

<p>Highlighting holiday traditions or celebrations</p> Signup and view all the answers

Study Notes

Topic is social media politics
Date is March 2023
Presenter is Warner & Spencer

Objective

Understanding fundamentals of brainstorming content ideas
Importance of maintaining a content calendar
Brainstorming ideas for a mini social media campaign for Christmas break

Today's Agenda

Brainstorming
Content calendars
Mini campaign

Brainstorming Content

Brainstorming is generating creative ideas without judgment
Thought dump: Set a timer for 5 minutes
Come up with creative ideas for a post announcing Christmas break

Maintaining a Content Calendar

Purpose: stay organized, schedule content, and ensure consistency
Includes: post topic, type of content (image, video, text), date/time for posting
Activity: use tools like Google Sheets, Notion, or social media scheduling apps, or create your own

Christmas Break Campaign

See assignment on Canvas

Exit Ticket

What is one idea for a social media mini campaign and why?

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Description

Explore the fundamentals of brainstorming content ideas and the importance of maintaining a content calendar for social media campaigns. This quiz focuses on generating creative posts and scheduling strategies for a mini campaign centered around Christmas break.