Podcast
Questions and Answers
How can new companies get free publicity according to the text?
How can new companies get free publicity according to the text?
- By paying for expensive advertising campaigns
- By hiring professional advertising agencies
- By using traditional print media like newspapers
- By using social media platforms like Twitter, Facebook, and YouTube (correct)
Why is it important to select the right media for the customers according to the text?
Why is it important to select the right media for the customers according to the text?
- To ensure the advertisements reach the intended target audience (correct)
- To save money on advertising
- To impress the competition
- To increase general awareness about a company
What percentage of UK Facebook users are under 40 according to the text?
What percentage of UK Facebook users are under 40 according to the text?
- Exactly 100%
- Around 50%
- Around 80% (correct)
- Less than 20%
Which social media platform is mentioned as unsuitable for reaching a target audience of professionals aged 40+ in the text?
Which social media platform is mentioned as unsuitable for reaching a target audience of professionals aged 40+ in the text?
What is one common mistake highlighted in the text regarding social media advertising?
What is one common mistake highlighted in the text regarding social media advertising?