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What does the latitude of acceptance refer to?
What does the latitude of acceptance refer to?
According to Sherif, what are the three zones that make up an individual's attitude structure?
According to Sherif, what are the three zones that make up an individual's attitude structure?
What does the latitude of rejection consist of?
What does the latitude of rejection consist of?
How did Sherif believe attitudes are formed?
How did Sherif believe attitudes are formed?
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What is meant by latitude of noncommitment?
What is meant by latitude of noncommitment?
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How did Sherif conceptualize an individual's stand on an issue?
How did Sherif conceptualize an individual's stand on an issue?
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What does Sherif mean by 'latitude' in his social judgment theory?
What does Sherif mean by 'latitude' in his social judgment theory?
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What role does personal background play in forming attitudes, according to Sherif's theory?
What role does personal background play in forming attitudes, according to Sherif's theory?
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Which statement reflects a viewpoint of stricter gun control?
Which statement reflects a viewpoint of stricter gun control?
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What does social judgment theory primarily focus on?
What does social judgment theory primarily focus on?
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According to social judgment theory, what are the three latitudes of opinion?
According to social judgment theory, what are the three latitudes of opinion?
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Which of the following statements reflects a belief in the Second Amendment?
Which of the following statements reflects a belief in the Second Amendment?
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What is the purpose of marking the statements in the exercise related to gun control?
What is the purpose of marking the statements in the exercise related to gun control?
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Which opinion is most likely to be labeled as objectionable by someone who supports gun control?
Which opinion is most likely to be labeled as objectionable by someone who supports gun control?
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What does Ryan believe should be done about gun ownership?
What does Ryan believe should be done about gun ownership?
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What experiences does David want to share with Ryan?
What experiences does David want to share with Ryan?
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What can be inferred about the views of Ryan and David based on their discussions?
What can be inferred about the views of Ryan and David based on their discussions?
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What concept does social judgment theory involve in this context?
What concept does social judgment theory involve in this context?
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Which of the following statements aligns with the belief that increased regulation leads to more violence?
Which of the following statements aligns with the belief that increased regulation leads to more violence?
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What is 'ego-involvement' as described in the content?
What is 'ego-involvement' as described in the content?
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What analogy is used to illustrate Ryan's position on gun safety?
What analogy is used to illustrate Ryan's position on gun safety?
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What does Sherif’s anchor represent in Ryan's belief system?
What does Sherif’s anchor represent in Ryan's belief system?
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What is David's ultimate goal in discussing guns with Ryan?
What is David's ultimate goal in discussing guns with Ryan?
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According to the content, which of the following would best describe David's approach to persuading Ryan?
According to the content, which of the following would best describe David's approach to persuading Ryan?
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What does Ryan adjust in the second stage of the process described?
What does Ryan adjust in the second stage of the process described?
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What is the basis for people making judgments about messages according to Sherif?
What is the basis for people making judgments about messages according to Sherif?
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What phenomenon is illustrated by the water temperature experiment?
What phenomenon is illustrated by the water temperature experiment?
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What did Sherif claim parallels systematic biases in physical judgments?
What did Sherif claim parallels systematic biases in physical judgments?
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What does the contrast effect suggest about individuals who favor a certain idea?
What does the contrast effect suggest about individuals who favor a certain idea?
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How is the concept of ego-involvement related to perception according to Sherif?
How is the concept of ego-involvement related to perception according to Sherif?
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What was the immediate reaction of the student who experienced the water temperature experiment?
What was the immediate reaction of the student who experienced the water temperature experiment?
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What is the effect called when people misinterpret messages based on their current attitudes?
What is the effect called when people misinterpret messages based on their current attitudes?
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What is the primary focus of selective exposure as hypothesized by Festinger?
What is the primary focus of selective exposure as hypothesized by Festinger?
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Which of the following is NOT one of the mental mechanisms proposed by Festinger to reduce dissonance?
Which of the following is NOT one of the mental mechanisms proposed by Festinger to reduce dissonance?
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What role do like-minded people play in the process of selective exposure?
What role do like-minded people play in the process of selective exposure?
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How might someone suffering from cognitive dissonance choose their media consumption?
How might someone suffering from cognitive dissonance choose their media consumption?
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What is a potential consequence of using selective exposure as a strategy?
What is a potential consequence of using selective exposure as a strategy?
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In what context did Festinger suggest that selective exposure is applicable?
In what context did Festinger suggest that selective exposure is applicable?
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What effect does avoiding dissonant information typically have on individuals?
What effect does avoiding dissonant information typically have on individuals?
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What strategy might someone employ if they experience postdecision dissonance?
What strategy might someone employ if they experience postdecision dissonance?
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Study Notes
Social Judgement Theory
- Objective: Social Judgement Theory is a socio-psychological tradition focusing on how people evaluate messages in relation to their existing beliefs.
- Latitude of Acceptance: The range of opinions a person finds reasonable or worthy of consideration.
- Latitude of Rejection: The range of opinions a person finds unreasonable or objectionable.
- Latitude of Noncommitment: The range of opinions a person finds neither acceptable nor objectionable.
- Ego-involvement: Refers to how central an issue is in a person's life; how personally significant it is.
Contrast and Assimilation Errors
- Contrast Error: Occurs when people perceive messages that fall within their latitude of rejection as even more extreme than they actually are.
- Assimilation Error: Occurs when people perceive messages that fall within their latitude of acceptance as closer to their own position than they actually are.
- Reducing Dissonance: People use selective exposure, post-decision dissonance, and minimal justification to ensure their actions align with their attitudes.
Selective Exposure
- Selective Exposure Hypothesis: People avoid information that could create or increase cognitive dissonance.
- Example: Politically conservative people might watch Fox News while liberals might watch MSNBC.
- Selective Exposure Benefits: Provides comfort and maintains the status quo.
- Social Buffering: Choosing to associate with like-minded individuals helps to avoid ideas that could cause discomfort.
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Description
Test your understanding of Social Judgement Theory, focusing on latitudes of acceptance, rejection, and noncommitment. Explore important concepts like ego-involvement and the errors of contrast and assimilation. This quiz will help you grasp how beliefs influence message evaluation.