Social and Behaviour Change Communication (SBCC) Quiz

behaviour

communication

motivation

<p>analysis</p> Signup and view all the answers

<p>interaction</p> Signup and view all the answers

<p>SBCC stands for Social and Behaviour Change Communication. Its purpose is to positively influence knowledge, attitudes, and social norms among individuals, institutions, and communities through the deliberate use of communication strategies based on behavior science.</p> Signup and view all the answers

<p>SBCC encompasses a process of interactively communicating as part of an overall program of information dissemination, motivation, problem-solving, and planning.</p> Signup and view all the answers

<p>The key components include formative research and behavior analysis, communication planning, implementation, and monitoring, creating an environment that supports desired outcomes, and evaluation.</p> Signup and view all the answers

<p>SBCC aims to address individual behaviors influenced by social, cultural, economic, and political circumstances.</p> Signup and view all the answers

<p>SBCC aims to positively influence knowledge, attitudes, and social norms via a singular or variety of communication techniques.</p> Signup and view all the answers

<p>SBCC stands for Social and Behaviour Change Communication. Its purpose is to positively influence knowledge, attitudes, and social norms among individuals, institutions, and communities using communication strategies based on behavior science.</p> Signup and view all the answers

<p>The process involves interactively communicating with individuals, institutions, communities, and societies as part of an overall program of information dissemination, motivation, problem-solving, and planning.</p> Signup and view all the answers

<p>SBCC's systematic process includes formative research and behavior analysis, communication planning, implementation, and monitoring, creating an environment that supports desired outcomes, and evaluation.</p> Signup and view all the answers

<p>Individual behaviors are influenced by social, cultural, economic, and political circumstances, which SBCC aims to address.</p> Signup and view all the answers

<p>SBCC aims to positively influence knowledge, attitudes, and social norms via a singular or variety of communication techniques.</p> Signup and view all the answers

<p>marketing</p> Signup and view all the answers

<p>factors</p> Signup and view all the answers

<p>behavior</p> Signup and view all the answers

<p>opportunities</p> Signup and view all the answers

<p>groups</p> Signup and view all the answers

Social and Behaviour Change Communication, using communication strategies based on behaviour science to positively influence knowledge, attitudes, and social norms.

Influence knowledge, attitudes, and social norms to bring about positive change in individuals, institutions, and communities.

Methods used in SBCC to positively change knowledge, attitudes, and social norms.

Models like Stages of Change, and Social Cognitive Theory, to guide SBCC strategies.

Research that's conducted before an intervention to better understand the community being targeted.

Studying why people act the way they do, to design effective interventions.

A model of SBCC which acknowledges the interplay of individual, social, and environmental factors.

The importance of communicating with communities actively and responsively.

Social, cultural, economic, political contexts.

Sharing information widely and effectively in SBCC.

Part of the SBCC process to enhance enthusiasm for change.

Tackling challenges in community through communication

Individuals, groups, or communities targeted for a specific SBCC intervention

Key individuals, leaders within the community, who can impact others' behaviour

Obstacles to adopting new behaviors or beliefs in the targeted community.

Potential areas or factors that support change in behavior or attitude

Using marketing principles to promote specific behaviors, change in attitude.

Research methods that collect in-depth information, typically through interviews or discussions.

Research methods that collect measurable data to understand the community.

Target groups prioritized for a specific SBCC program based on public health goals.

A theory describing how new ideas, products, and habits are spread within a society