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Snapchat Marketing

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Questions and Answers

What type of content does Snapchat thrive on?

Long-form content
Evergreen content
Ephemeral content (correct)
Static content

Which feature of Snapchat allows for user interaction through branded designs?

Sponsored lenses (correct)
Geo filters
Snap ads
Discover feature

How can businesses create a sense of urgency on Snapchat?

Sharing limited time promotions (correct)
Posting static content
Utilizing long-form content
Using evergreen content

Which aspect of Snapchat can encourage user-generated content during special events?

Branded lenses (C) Signup and view all the answers

What feature of Snapchat adds to the immersive feel of the content and creates a greater impact on the audience?

Lenses and filters (C) Signup and view all the answers

What is a key aspect of Snapchat marketing mentioned in the text?

Leveraging interactive features for engaging storytelling (A) Signup and view all the answers

Which type of Snapchat ad is best suited for e-commerce sales conversions?

Dynamic collection ads automatically displaying dynamic product collections (D) Signup and view all the answers

What differentiates filter ads from other types of Snapchat ads?

They are static image overlays for user-generated content (C) Signup and view all the answers

How can businesses encourage customer engagement using Snap Maps?

By incentivizing customers with exclusive offers during store visits (B) Signup and view all the answers

What is emphasized for maximizing the impact of commercial ads on Snapchat?

Utilizing goal-based bidding for cost-effectiveness (A) Signup and view all the answers