Services Supply Chain Management

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Questions and Answers

How does supply chain management for manufactured goods primarily create benefits?

  • By taking a total systems view of the value chain. (correct)
  • By emphasizing after-sale customer service exclusively.
  • By minimizing production costs only.
  • By focusing on individual departmental efficiencies.

What role has information technology played in supply chain management?

  • It has reduced the need for independent companies.
  • It has been the driving force behind coordinating interrelated activities. (correct)
  • It has streamlined manufacturing processes within single companies.
  • It has primarily affected the logistics of transporting goods.

Why is services supply management best described as a relationship rather than a chain?

  • Services are always provided by a single entity.
  • Services do not involve a sequence of activities.
  • Because of the customer-supplier duality inherent in services. (correct)
  • Services are more complex than manufactured goods.

In supply chain management, what is the main challenge to overcome?

<p>Balancing reliable delivery with manufacturing and inventory costs. (D)</p> Signup and view all the answers

What is the primary purpose of supply chain modeling?

<p>To enable evaluation of options that improve customer satisfaction at reasonable costs. (B)</p> Signup and view all the answers

How is a supply chain typically modeled to capture its complexities?

<p>As a network that captures relationships between asset costs and customer service. (C)</p> Signup and view all the answers

In the network model of a physical goods supply chain, what defines each value-adding material processing stage?

<p>Supply input, material transformation, and demand output. (C)</p> Signup and view all the answers

Within the network model, how are the stages of a supply chain connected?

<p>With arrows depicting the flow of material and inventory stocks. (D)</p> Signup and view all the answers

What operation does the manufacturing stage represent in the network model?

<p>The transformation or assembly of raw materials into finished goods. (A)</p> Signup and view all the answers

What has been a major impact on manufacturers due to concerns about environmental sustainability?

<p>Greater need for product-life-cycle management. (D)</p> Signup and view all the answers

How does information transfer typically flow within a supply chain network, as depicted by dashed lines?

<p>Upstream, including activities by suppliers, process and product design, and after-sales service. (B)</p> Signup and view all the answers

What is a significant benefit of supply chain coordination?

<p>Utilization of downstream information to optimize processes and reduce waste. (A)</p> Signup and view all the answers

What is the 'bullwhip effect' in an uncoordinated supply chain?

<p>A minor change in retail orders leading to an amplified effect further up the supply chain. (A)</p> Signup and view all the answers

What are the primary sources of uncertainty that complicate supply chain management?

<p>Supplier delivery performance, manufacturing reliability, and customer demand. (B)</p> Signup and view all the answers

Why is inventory used in the context of supply chain uncertainty?

<p>As insurance to buffer against uncertainties. (A)</p> Signup and view all the answers

What is the purpose of holding safety stocks?

<p>To meet customer service level objectives by minimizing stockouts. (C)</p> Signup and view all the answers

What determines the size of the safety stock of materials from a supplier?

<p>The reliability of the supplier, with more reliable suppliers needing a smaller safety stock. (A)</p> Signup and view all the answers

How can implementing total quality control techniques improve supply chain management?

<p>By improving manufacturing reliability. (A)</p> Signup and view all the answers

How can changes in product design improve responsiveness to customer orders?

<p>By stocking uncompleted products and postponing final customization. (B)</p> Signup and view all the answers

Historically, what was the primary focus of warehouses, before omnichannel became popular?

<p>Store replenishment. (C)</p> Signup and view all the answers

What is a key benefit of seeking visibility of warehouse inventory - regardless of channel?

<p>Higher service levels at lower cost due to demand consolidation. (D)</p> Signup and view all the answers

What is 'the Amazon effect' and what has been one of its primary impacts on retailers?

<p>Retailers are pressured to adopt omnichannel supply chains. (A)</p> Signup and view all the answers

The nature of services creates what kind of relationship?

<p>A customer-supplier duality, rather than a supply chain involving physical objects. (C)</p> Signup and view all the answers

In service supply relationships, what roles can services play in acting on people?

<p>On their minds, bodies, belongings, and information. (C)</p> Signup and view all the answers

What does the customer act as in the service exchange?

<p>Both a customer and potentially a supplier in the service exchange. (A)</p> Signup and view all the answers

In the context of service supply relationships, why are hubs often considered more beneficial than chains?

<p>There are fewer opportunities for delays and information can be shared more easily. (C)</p> Signup and view all the answers

In service operations, how are customer-supplied inputs generally characterized?

<p>Generally random occurrences with immediate expectation (C)</p> Signup and view all the answers

Because services cannot be inventoried, what must be held in reserve to accommodate demand?

<p>Excess capacity. (C)</p> Signup and view all the answers

What should service providers explicitly focus on communicating to avoid misunderstandings?

<p>Value-adding expectations. (A)</p> Signup and view all the answers

Why is the time spent traveling between customer sites by mobile workers considered unproductive capacity?

<p>That value is created primarily during the time at the customer site. (A)</p> Signup and view all the answers

What is the approach used in service relationship management to minimize the negative impact of idle time?

<p>Perishability management. (B)</p> Signup and view all the answers

What is a key characteristic of professional services that clients require of these services?

<p>Immediate service from specialized personnel. (B)</p> Signup and view all the answers

In a consulting arrangement, what is the first step?

<p>Propose development. (B)</p> Signup and view all the answers

What is typically the organizational structured of professional service firms, rather than corporations?

<p>Partnerships. (D)</p> Signup and view all the answers

In professional service firms, higher profit per dollar of fees (margin), translates to?

<p>Lower costs. (D)</p> Signup and view all the answers

What affects utilization in professional service firms?

<p>Demand and capacity. (B)</p> Signup and view all the answers

What are some of the important factors in determining which vendors to use for outsourcing?

<p>All of the above (D)</p> Signup and view all the answers

When outsourcing services that serve your people, what's one factor to keep in mind when defining specifications?

<p>User input. (D)</p> Signup and view all the answers

In service relationship management, what constitutes a key challenge in accurately forecasting capacity needs?

<p>The random nature of customer-supplied inputs coupled with immediate processing expectations. (C)</p> Signup and view all the answers

Why are hubs considered more beneficial than chains in service supply relationships?

<p>Hubs reduce opportunities for delays and enhance information sharing among participants. (A)</p> Signup and view all the answers

What is a critical element that service providers should communicate explicitly to customers before delivering a service?

<p>Assurances that meet service expectations and avert potential misunderstandings. (C)</p> Signup and view all the answers

Professional service firms are typically structured as partnerships rather than corporations. What primary advantage does the partnership structure offer?

<p>Partners collectively represent the governing body with equity in the firm. (C)</p> Signup and view all the answers

How can a professional service firm improve its productivity, considering the factors of value and utilization?

<p>By maximizing both the realized fee-per-hour and the billable hours of professional staff. (B)</p> Signup and view all the answers

What strategic approach should professional service firms prioritize to effectively manage supply and demand?

<p>Balancing resources (capacity) with client needs (demand) and addressing special client requests. (C)</p> Signup and view all the answers

Which of the following is a good description of 'leverage' in the context of a professional service firm?

<p>The ratio of the number of professional staff members to the number of partners. (B)</p> Signup and view all the answers

When outsourcing services impacting people, what's crucial in determining service specifications?

<p>Seeking user input to ensure specifications align with the needs of those served. (B)</p> Signup and view all the answers

Why is 'trade directory' of importance when deciding which vendor to use for outsourcing?

<p>They give an idea about the diversity of vendors in a sector. (C)</p> Signup and view all the answers

In a physical goods supply chain network, what role does the 'Product and Process Design' stage primarily facilitate?

<p>Influencing the manufacturing and recycling stages. (B)</p> Signup and view all the answers

Flashcards

Supply Chain Management Benefits

Supply chain management for manufactured goods considers the value chain from product design to after-sale customer service.

Role of IT

IT enables coordination of interconnected activities by independent companies in a physical goods supply chain.

Service Supply Management

In services, it's a customer-supplier relationship, not a chain of activities, due to customer-supplier duality.

SCM Challenge

Balance customer needs and reliable delivery with manufacturing and inventory costs.

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Supply Chain Modeling

Evaluates options for improved satisfaction at reasonable costs through analytical tools and techniques.

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Supply Chain Model Focus

Supply chains are modeled as networks considering asset costs and time characteristics of customer service. They capture asset costs (inventory, equipment) and time domain factors (responsiveness, reliability).

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Physical Goods Supply Chain Stages

Material processing stages defined by supply input, material transformation, and demand output. It includes suppliers, manufacturing, distribution, retailing and recycling.

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Manufacturing stage role

Raw materials transform into finished goods, sent to distributors and retailers for consumer purchase.

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Sustainability impact

Environmental concerns drive manufacturers to recycle/remanufacture end-of-life products instead of landfill disposal. Product-life-cycle management enables recycling and remanufacturing.

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Information Transfer

Information flows include activities by suppliers, process/product design, and after-sales service. A major benefit of supply chain coordination is using downstream information.

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Bullwhip Effect

A small change in retail orders gets amplified up the chain without coordination.

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Supply Chain Uncertainty Factors

A supply chain would be simple if not for supplier issues, manufacturing hiccups, and customer changes.

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Inventory as insurance

Extra stock to avoid running out of items.

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Variability Causes

Supplier's on-time delivery issues that can affect the process are storms, quality, equipment failure, and late arriving materials. Distribution of past delivery performance helps assess supplier reliability and safety stocks.

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Reduce Uncertainty

Statistical process control improves reliability, dependable transport is investigated, and stocking uncompleted/customizable items increases flexibility.

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Omnichannel

Warehouses support e-commerce and seek total inventory visibility.

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Omnichannel benefits

Higher service levels at lower costs from demand consolidation. Customers also track orders.

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The Amazon Effect

Amazon effect pressures retailers to provide the experience of purchasing, tracking, and receiving goods and has increased competition.

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Service Supply Relationships

It has a customer-supplier duality.

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Services Act On

Acting on minds, bodies, belongings, and information.

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Service Exchange Relationship

Both customers and service providers supply in interactions.

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Service Level

Single level is a direct customer provider, while dual is a chain with two suppliers and providers.

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Simultaneous production

Common services relationship.

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Service as a hub

Service providers act as an agent for the customer.

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Hub vs Chains

Fewer delays and information sharing is easier which makes for higher quality service.

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Service Capacity

No storage of service, must hold potential. Reservations schedule arrival for better capacity.

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Customer Inputs Matter

Incomplete data creates a challenge. Open communication is therefore very important.

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Bidirectional Optimization

Meeting each party's needs and doing the best for both.

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Value Creation

Value created at customer site.

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Perishability Management

Minimizes effects of idle time through continuous training. Management should train.

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Professional are attractive because...

Offers challenge, income, and growth because of the need for knowledge and education.

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Professional Services Features

Knowledge delivered by knowledge workers with customization and face-to-face interaction.

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Cognitive Knowledge

Basic cognitive mastery of a topic and discipline.

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Advanced Skills

Turning book learning into effective execution that helps for effective execution.

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Systems Understanding

Deep understanding of cause and effect relationships. Professionals know why.

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Self-Motivated Creativity

Motivation and adaptation, Professionals must be creative.

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Consulting Arrangement Stage

Arrangement stages are: proposal, analysis, design, measures, present changes, satisfaction.

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Professional Service

Often structured as partnerships, not corporations.

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Equity partner have equity...

It represents the governing body partners have equity in the firm.

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Metrics to be measured

Profit per partner, driven by margin, productivity, and leverage.

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what is Margin?

Percentage profit per dollar charged.

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The Ratio is affected by?

Many factors including productivity and leverage.

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A more productive firm...

The value created within the operations.

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More Productivity

How to increase short and long terms.

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Utilization

The amount of usage of possible billable is important.

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Balancing the firm

Balancing supply and demand.

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The stem of the challenge

Services are generally desire and immediate services. Staff can be used only in backlog is always important.

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Affects utilzation

Non billable activities are important, for revenue but generate none.

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What is Leverage

The amount of staff to the number of partners, essential for profits.

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How do partners gain more??

Get from two points.

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Study Notes

Services Supply Chain Management

  • Supply chain management for manufactured goods optimizes the value chain, from product design to after-sale customer service.
  • Information technology drives coordination in supply management, linking interdependent activities across companies.
  • Service supply management is best described as a relationship due to the customer-supplier duality in services, including social media.

Balancing Act in Supply Chain Management

  • The main challenge is balancing reliable and prompt customer delivery with managing manufacturing and inventory costs.
  • Supply chain modelling helps managers weigh options to improve customer satisfaction cost-effectively.
  • Supply chain model portrays the chain as a network, linking asset costs to customer service characteristics, such as responsiveness and reliability.

Physical Goods Supply Chain

  • The physical goods supply chain is a network of value-added material processing stages.
  • Each stage is defined by supply input, material transformation, and demand output.
  • The stages (suppliers, manufacturing, distribution, retailing, and recycling) are linked with arrows showing the flow of material.
  • There are inventory stocks between each stage.
  • The manufacturing stage involves transforming or assembling materials of external suppliers, creating finished goods inventory for downstream transport.
  • Downstream includes distributors and retailers where consumers make purchases.

Environmental Sustainability

  • Environmental sustainability concerns have led manufacturers to focus on product life-cycle management.
  • The number of products designed to be recycled or remanufactured is increasing, to reduce landfill waste.
  • Information transfer flows upstream, encompassing activities by suppliers, process and product design, and after-sales service.
  • Downstream information use provides significant benefit from supply chain coordination.
  • Success depends on effective partnerships and cooperation among participants in the entire supply chain.

Bullwhip Effect

  • A "bullwhip effect" arises in uncoordinated supply chains, a small retail orders amplifies as it moves back up the supply chain.
  • The effect is significant to the distributor and manufacturer.

Managing Supply Chain Uncertainty

  • Uncertainty stems from supplier delivery performance, manufacturing reliability, and customer demand.
  • Inventory acts as an insurance in uncertain environments.
  • To meet customer service goals, extra material or safety stocks are used so deliveries can be made if there are upstream issues.
  • Any event can cause variability in supplier on-time deliveries, like storms, quality problems, machine failure, or late material arrivals.

Delivery Performance Punctuality

  • A distribution of delivery performance punctuality can be established for each supplier.
  • Punctuality is used in purchasing negotiations; more reliable suppliers result in smaller safety stock.
  • Quality control improves manufacturing reliability and strategic initiatives.
  • Total quality control and Statistical process control techniques are examples of quality control techniques.
  • Using more reliable transportation and changing product design for postponement increases responsiveness.

Omnichannel Supply Chain

  • Warehouses are shifting from store replenishment to support e-commerce
  • Companies increase visibility of warehouse inventory across all sales channels
  • The omnichannel supply chain allows higher service levels at lower costs.
  • The process consolidates demands, and reduces inventory levels.
  • Customers are able to check their order status.
  • Customer expectations from Amazon ("the Amazon effect") are pressuring retailers to adopt omnichannel retailing.

Service Supply Relationships

  • Services create a customer–supplier relationship rather than a material supply chain model.
  • Services act on minds, bodies, belongings, and information.
  • All services stem from customer input.
  • Customers act as suppliers in the service exchange.
  • Normal relationships involve simultaneous production and consumption.
  • The service forms hubs and chains for customers with outside suppliers.
  • Hubs have fewer delays and allow smoother information sharing.

Financial and process efficiencies

  • Partnering or sole-sourcing offers financial and process efficiencies in service businesses, like those between physicians and labs.
  • Inventory is used to buffer fluctuating demand.
  • Customer-supplied inputs occur irregularly with immediate processing expectations.
  • Excess capacity manages expectations as services cannot be inventoried.
  • Reservation systems plan customer arrivals to match capacity.

Customer Inputs

  • Customer inputs can be incomplete, vague, or withheld.
  • Incomplete customer inputs can impact service delivery.
  • Clear communication is crucial to ensure value-adding expectations and avoid misunderstandings with customers.
  • Bidirectional optimization balances what's best for customers and maximizes the service enterprise's benefits.
  • The amount of time spent between jobs correlates with distance and is a key factor of capacity for mobile workers.
  • Creation of value during the actual time spent with a customer.

Perishability Management

  • Time workers spend travelling between customers costs productive capacity.
  • Perishability management lowers idle time's impact on workforce capacity.
  • Management includes training, refining, and upskilling.
  • When potential idle time of workers is identified and directed to training activities, productive capacity can be reclaimed prospectively

Professional Services

  • Professional services are attractive because of intellectual challenges, job growth potential, and high income.
  • Examples: architects, lawyers, consultants, accountants, and contracting engineers.
  • Professionals possess knowledge and licensing/certifications.
  • Knowledge workers who deliver professional services has distinguishing features.

Key Features of professional Services

  • High levels of specialization and customization.
  • Constant face-to-face interactions with clients.
  • Professional services are delivered by experienced people.
  • Four level of increasing importance knowledge.
  • The cognitive knowledge ("know-what") is the basic mastery of a discipline achieved through extensive training and certification.
  • This knowledge is necessary but not sufficient for commercial success.
  • (Know-How) advanced skills translate “book-learning” is more widespread valuable skill level.
  • The systems (know-why) can anticipate actions and unintended consequences, that leads to highly trained intuitions.
  • Motivation will give an adaptability for success but if there is no creativity, intellectual leaders lose their knowledge of advantage.

Professional Service Partnerships

  • Professional service firms often use partnerships instead of corporations.
  • Partners hold equity and govern the firm.
  • Junior staff perform daily work and are paid a salary.
  • Economic success links to margin, productivity, and leverage.
  • Margins (profits from billed fees) often gauge a professional services firm’s departmental profitability.
  • Margins are sometimes inaccurate or misleading.
  • Revenue factors come from employee ratio.
  • Utilization involves two core elements: value (realized fee-per-hour) and utilization of professional staff.
  • Utilization measures billable hours to the possible billable hours.

Maintaining Backlog

  • Demand and capacity challenges occur often.
  • Backlog is tough to maintain despite immediate needs from customers.
  • Non-billable work affects the secondary fact of utilization.
  • Non-billable work includes business development, training, and management.
  • Such activities lack the generation of immediate earnings, but they remain crucial to growth.
  • Value provided and captured drive service prices from professional service firms.
  • Leverage increases by raising professional to partner numbers, essential for profits.
  • Partners benefit from their rates, and staff's ability for customers bill for the services.
  • Success results from maximizing leverage and delivering projects with success.
  • The key is balancing (margins, productivity, leverage), or alternative is outsourcing to deliver.

Key Outsourcing Components

  • Supplier selection and performance evaluation are two keys.
  • In the vendor selection process (experience, geographical, and proximity), and the performance quality and delivery are keys.
  • Categories include facility, employee, and equipment support: also process facilitation activities.
  • Tight specifications are crucial for services like facility support, where vendor selection can be based on cost alone.
  • Emergency services requires the vendor to be located.
  • Users must input into specifications.
  • Employee service requests, personnel support, expertise must match those that seek to outsource requests.
  • Facilitator/service are the classifications that deal with information.
  • Specifications from professionals are needed from the top beginning (mission, professional process etc).
  • Trust in the suppliers.

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