Service Enterprise Management Quiz
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Questions and Answers

In a service business, the ______ process refers to the activities involved in creating and delivering the service to customers.

service

A service business is different from a goods business because it involves the ______ of intangible products or tasks.

delivery

The production function of a business focuses on the ______ of goods or the delivery of services.

creation

One of the aspects of a business is marketing, which involves promoting and selling ______ or services to customers.

<p>products</p> Signup and view all the answers

A service business may employ different ______ to effectively run the business and meet customer needs.

<p>strategies</p> Signup and view all the answers

Flashcards

Service Process

Activities involved in creating and delivering a service.

Delivery of Intangible Products

Providing non-physical products or tasks in a service business.

Production Function

Focuses on creating goods or delivering services in a business.

Marketing

Promoting and selling products or services to customers.

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Business Strategies

Approaches used to effectively run a service business and meet needs.

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