Service Differentiation and Henry Ford Contribution Quiz
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Questions and Answers

What aspect of experience differentiation involves immersing consumers in the delivery of a service?

  • Using people's five senses to enhance the service (correct)
  • Complementing physical elements with visual and sound elements
  • Consumers may become active participants in the product or service
  • All of the above are elements of experience differentiation

    • Which productivity variable has the greatest potential to increase productivity?

  • Planning for new products
  • Cash budgeting
  • Research and development plans (correct)
  • Facility location

    • Which scenario is the best example of competing on low-cost leadership?

  • A firm offers more reliable products than its competitors do
  • A firm's products are introduced into the market faster than its competitors' products are
  • A firm produces its product with less raw material waste than its competitors do (correct)
  • A firm's research and development department generates many ideas for new products

    • Which reason does NOT represent a valid justification for globalizing operations?

    <p>Reduce responsiveness</p> Signup and view all the answers

    Henry Ford made significant contributions to which of the following areas?

    <p>Statistical quality control</p> Signup and view all the answers

    Which element of experience differentiation focuses on complementing physical elements with visual and sound elements?

    <p>Consumers may become active participants in the product or service</p> Signup and view all the answers

    Which of the following is a typical service attribute?

    <p>Easy to store</p> Signup and view all the answers

    What is the factor responsible for the largest portion of productivity increase in the United States?

    <p>Labor</p> Signup and view all the answers

    What is the main difference between PERT and CPM?

    <p>CPM assumes activity durations can vary</p> Signup and view all the answers

    Which task within a manufacturing firm is typically performed by the operations function?

    <p>Market research</p> Signup and view all the answers

    What is the trade-off of increasing the number of periods in a moving average?

    <p>Accuracy</p> Signup and view all the answers

    Which of the following is a general approach to forecasting?

    <p>Qualitative and quantitative</p> Signup and view all the answers

    Which of the following best describes a company that competes on the basis of differentiation?

    <p>A company that manufactures its product with less raw material waste than its competitors</p> Signup and view all the answers

    Who is commonly referred to as the 'Father of Scientific Management'?

    <p>Frederick W. Taylor</p> Signup and view all the answers

    What has the World Trade Organization made progress in regarding cultural and ethical issues?

    <p>Made progress in providing equal protection of intellectual property among nations</p> Signup and view all the answers

    Which type of movement is referred to as a 'trend' in data analysis?

    <p>Gradual upward or downward movement of data over time</p> Signup and view all the answers

    In the context of differentiation, which of the following activities would contribute to competing effectively?

    <p>Offering more reliable products than competitors</p> Signup and view all the answers

    What characterizes a company that competes on the basis of differentiation?

    <p>Manufacturing its product with less raw material waste than competitors</p> Signup and view all the answers

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