Podcast
Questions and Answers
What is the primary purpose of search engines' crawling process?
What is the primary purpose of search engines' crawling process?
- To index web pages
- To discover new and updated content (correct)
- To provide PPC ads
- To rank web pages
What is a key factor in how search engines rank search results?
What is a key factor in how search engines rank search results?
- Page loading speed
- Keyword stuffing
- Domain age
- Keyword density (correct)
What is the primary goal of a search engine's ranking algorithm?
What is the primary goal of a search engine's ranking algorithm?
- To increase website traffic
- To provide the most relevant result to the user (correct)
- To prioritize paid advertisements
- To promote new websites
What helps search engines understand the content of a web page?
What helps search engines understand the content of a web page?
What type of digital marketing involves paying for each ad click?
What type of digital marketing involves paying for each ad click?
What is the purpose of a search engine results page (SERP)?
What is the purpose of a search engine results page (SERP)?
What is the role of spiders or crawlers in search engines?
What is the role of spiders or crawlers in search engines?
What is a benefit of PPC marketing?
What is a benefit of PPC marketing?
How often do search engines crawl websites for new content?
How often do search engines crawl websites for new content?
What is the purpose of indexing in search engines?
What is the purpose of indexing in search engines?