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Sales Process and Conversion Rates

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Questions and Answers

What is the key difference between proactive and reactive improvement mentioned in the text?

Proactive improvement is only applicable in business settings, while reactive improvement applies to personal growth.

Proactive improvement is based on immediate responses, while reactive improvement emphasizes long-term strategies.

Proactive improvement involves quick fixes to problems, while reactive improvement requires long-term planning.

Proactive improvement focuses on preventing issues before they occur, while reactive improvement deals with issues after they arise. (correct)

Why might a business consider discounting its products according to the text?

To avoid making a profit

To increase the average ticket size

To reduce the quality of the product

To make sales faster or convert more deals (correct)

What is mentioned as a challenge in controlling the average ticket size?

Matching the user needs (correct)

Adjusting the volume of sales

Maintaining customer loyalty

Avoiding discounts

Why is increasing volume suggested as a short-term strategy in the text?

To maintain average ticket size Signup and view all the answers

How does increasing volume differ from increasing average ticket size according to the text?

Volume increases help reach quotas, while average ticket size impacts conversion rates. Signup and view all the answers

Why does the text suggest that increasing volume is more controllable than increasing average ticket size?

Volume increases are predictable based on user needs, while average ticket changes are not. Signup and view all the answers

What role does understanding conversion rates play in achieving sales targets based on the text?

Conversion rates dictate the number of deals required for sales targets. Signup and view all the answers

'Churn' referred to in the text means:

'Churn' implies losing customers or business due to unsatisfied needs. Signup and view all the answers

'Discovery calls' mentioned in the text are primarily aimed at:

Identifying potential leads for sales Signup and view all the answers

What does 'watching' at the end of the text most likely refer to?

Tracking sales metrics closely Signup and view all the answers

What is the main reason for prioritizing volume increase over average ticket size increase?

To ensure hitting sales targets without changing user needs Signup and view all the answers

Why is understanding conversion rates essential in achieving the sales target in the text?

To predict the number of deals required to reach the target Signup and view all the answers

In the context of the text, what does 'churn' likely refer to?

The loss of customers or decrease in customer retention Signup and view all the answers

What makes increasing volume a more attractive option compared to increasing average ticket size?

It allows for better control and maintains current conversion rates Signup and view all the answers

Why is increasing discounts discouraged in the text when trying to improve sales?

It leads to an increase in customer churn Signup and view all the answers