Sales Intelligence Fundamentals

Study Notes

Sales Intelligence helps businesses engage with prospects effectively by creating precise sales prospects at the right time with the right message.
It enables companies to pinpoint accounts most likely to turn into revenue and outshine competitors to win and retain their business.
Key features include:
- Lead Generation: search through 20.4M+ companies, 370M+ contacts, and filter in 100+ ways to find ideal customer profiles.
- Lead Enrichment: enrich CRM with Similarweb data to qualify and prioritize accounts using digital metrics.
- Buying Signals: prioritize outreach based on accounts researching topics, growth or decreases in traffic, news features, or technology changes.
- Prospect Outreach: deliver relevant insights to illustrate the impact on other businesses.
- Account Management: monitor customers' online performance to stay on top of new and upsell business opportunities.

Stock Intelligence empowers investment strategies with robust digital data to invest in the stock market using web traffic data as a leading indicator of company and sector performance.
Key features include:
- Sector Analysis: gain a unique perspective on key sector macro trends, including traffic growth and traffic share.
- +400 Signals: correlate Similarweb data with company financials.
- Premium Datasets: search through technographic, folders, and subdomains, segments, conversion data, traffic and engagement data, and marketing channel data.
- Wide Coverage: access US and foreign exchange-listed stocks with all digital assets aggregated by ticker.
- Dedicated Research Analysis: gain access to subject matter experts' interpretation of the raw data, including transparent backtests and draft expert reports.