Sales Forecasting Factors Quiz
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Questions and Answers

Which of the following is considered an internal factor in sales forecasting?

  • General economic trends
  • Expected competitor activity
  • Past sales levels and trends for the company (correct)
  • Political and legal events
  • Which factor is NOT external when forecasting sales?

  • The pricing policy of the company (correct)
  • General economic trends
  • Expected customer activity
  • Trends affecting the industry
  • What role does planned advertising play in sales forecasting?

  • It predicts competitor activity.
  • It influences external economic trends.
  • It is irrelevant to forecasting accuracy.
  • It is a part of the company's internal factors. (correct)
  • Which external factor could significantly impact sales forecasting?

    <p>Political and legal events</p> Signup and view all the answers

    Which aspect is relevant to understanding trends that affect sales?

    <p>Recent changes in customer preferences</p> Signup and view all the answers

    Study Notes

    Internal Factors Affecting Sales Forecasting

    • Past sales data and trends are crucial for predicting future sales.
    • New product introductions significantly influence sales projections.
    • Company pricing strategies directly affect sales forecasts.
    • Planned advertising and promotions impact sales predictions.

    External Factors Affecting Sales Forecasting

    • Overall economic conditions influence sales patterns.
    • Industry trends significantly affect sales.
    • General trends that impact sales should be considered.
    • Political and legal events can alter sales projections.
    • Expected competitor and customer behavior should be accounted for in forecasting.

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    Description

    Test your knowledge on the various internal and external factors that affect sales forecasting. This quiz covers aspects such as past sales data, economic conditions, and pricing strategies that play a pivotal role in predicting future sales performances.

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