Sales Force Compensation and Incentives
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Questions and Answers

What is a key objective of a good compensation plan for salespeople?

  • Increase the number of calls made
  • Encourage cooperation among members of sales or account management teams (correct)
  • Reduce turnover of customers
  • Submit reports and other data promptly

Which sales activity might be encouraged by an appropriate compensation and incentive program?

  • Upselling and cross-selling (correct)
  • Achieve better market penetration by products, customers, or
  • Increase sales meetings / presentations
  • Service and maintain existing business

What is an important outcome that might be stimulated by a good compensation plan?

  • Achieve better market penetration by products, customers, or (correct)
  • Push performing products
  • Increase the number of calls made
  • Secure large average orders

What is a method for achieving a greater overall sales volume that might be encouraged by appropriate compensation and incentive programs?

<p>Push selected items at designated seasons (B)</p> Signup and view all the answers

What is a method for reducing turnover of customers that might be encouraged by appropriate compensation and incentive programs?

<p>Service and maintain existing business (C)</p> Signup and view all the answers

What is a method for achieving better market penetration that might be encouraged by appropriate compensation and incentive programs?

<p>Securing large average orders (D)</p> Signup and view all the answers

Which sales activity might be encouraged by an appropriate compensation and incentive program to push performing products?

<p>Upselling and cross-selling (A)</p> Signup and view all the answers

What is a method for increasing the number of sales meetings/presentations that might be encouraged by appropriate compensation and incentive programs?

<p>Encouraging cooperation among sales teams (C)</p> Signup and view all the answers

What is an important outcome that might be stimulated by a good compensation plan for salespeople?

<p>Service and maintain existing business (D)</p> Signup and view all the answers

What is a key objective of a good compensation plan especially useful for new sales?

<p>Encourage cooperation among members of sales or account management teams (A)</p> Signup and view all the answers

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