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Sales Demo Best Practices for Executives

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Questions and Answers

What is the purpose of a demo in a remote meeting?

To showcase the impact of a solution on a business

What is the purpose of a demo in remote meetings?

To get executives to realize the impact of the solution on their business

What is the purpose of a demo in remote meetings?

To get executives to realize the impact of the solution on their business

How can sales professionals drive next steps during a demo?

<p>By connecting the beginning of the meeting to the end</p> Signup and view all the answers

How can sales professionals drive next steps during a remote meeting?

<p>By pointing to the outcome of the next meeting</p> Signup and view all the answers

What should sales professionals do at the beginning of a remote meeting?

<p>Ask about achieving the goal</p> Signup and view all the answers

What should sales professionals avoid when asking who should join the next meeting?

<p>Asking the same people who have already attended</p> Signup and view all the answers

What should sales professionals avoid when working with executives?

<p>Asking who should join the next meeting</p> Signup and view all the answers

Why is it important to connect the beginning of the meeting to the end?

<p>To drive next steps</p> Signup and view all the answers

What is a best practice for driving engagement throughout a demo?

<p>Incorporating interactive elements</p> Signup and view all the answers

What could be the negative effect of asking who should join the next meeting?

<p>It could be demeaning to those who have already attended</p> Signup and view all the answers

What is the importance of having a purpose for every meeting?

<p>It helps to keep the meeting focused and productive</p> Signup and view all the answers

What can sales professionals learn from great comedians and improv comedians?

<p>How to stay strategic when working with executives</p> Signup and view all the answers

What can sales professionals learn from great comedians and improv comedians?

<p>Techniques for driving engagement</p> Signup and view all the answers

What can sales professionals learn from great comedians and improv comedians?

<p>How to structure a demo</p> Signup and view all the answers

Study Notes

  • Structuring a demo for remote meetings requires tying it to the next step
  • A demo's purpose is to get executives to realize the impact of the solution on their business
  • Connecting the beginning of the meeting to the end helps drive next steps
  • Sales professionals can plant a seed at the beginning and ask about achieving the goal at the end
  • Pointing to the outcome of the next meeting helps drive consensus and propose who should attend
  • Asking who should join the next meeting could be demeaning to those who have already attended
  • Sales professionals need to stay strategic when working with executives
  • Best practices for driving engagement throughout the demo should also be discussed
  • Every meeting needs to have a purpose
  • Sales professionals can learn from the techniques used by great comedians and improv comedians.

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